Digital Marketing Specialist

Job Title: Senior Digital Marketing Specialist

Industry: Telecom & IT Services

Location: Pimpri-Chinchwad

Experience Required: Minimum 7 Years

Salary: Up to ₹8 LPA (Based on experience & skills)

Joining: Immediate Joiner Preferred

Job Summary-

We are looking for an experienced Senior Digital Marketing Specialist to lead and execute end-to end digital marketing strategies for our Telecom and IT Services business.

The candidate should have strong expertise in performance marketing, lead generation, branding, and analytics with proven results in B2B and B2C campaigns.

Key Responsibilities

• Develop and execute digital marketing strategies aligned with business goals for Telecom & IT services

• Manage paid campaigns on Google Ads, Meta Ads, LinkedIn Ads, and other platforms

• Plan and execute lead generation campaigns for enterprise and retail clients

• Oversee SEO, SEM, and content marketing strategies to increase organic traffic

• Manage company social media channels, brand visibility, and online reputation

• Analyze campaign performance using tools like Google Analytics, Search Console, CRM tools

• Optimize landing pages, conversion funnels, and ROI-driven campaigns

• Coordinate with sales, design, and content teams for integrated marketing efforts

• Prepare monthly performance reports, insights, and improvement plans

• Stay updated with latest digital marketing trends, tools, and platform updates Required Skills & Competencies

• Strong hands-on experience in Google Ads, Meta Ads, LinkedIn Ads

• Expertise in SEO, SEM, keyword research, and analytics

• Experience in B2B digital marketing, preferably in Telecom or IT services

• Knowledge of CRM tools, email marketing, automation tools

• Excellent analytical, communication, and presentation skills

• Ability to handle multiple campaigns with minimal supervision

Qualifications

• Any Graduate

• Relevant certifications in Digital Marketing (preferred)

Why Join Us?

• Opportunity to work with a growing Telecom & IT Services organization

• High-impact role with decision-making responsibility

• Competitive salary up to ₹8 LPA