Sales Manager - Edtech

Role Overview

The Franchise Acquisition Manager is responsible for identifying, pitching, and closing new franchise partners to expand MGrow’s EV and AI training center network across assigned regions (North/West/South/East). The role combines B2B sales, investor relations, and channel development, with clear monthly and quarterly acquisition targets.

Key Responsibilities

• Prospect and qualify potential franchise partners (training institutes, entrepreneurs, existing coaching centers, colleges) in target cities using inbound leads, outbound research, events, and broker networks.
• Lead the complete franchise sales cycle: first discovery call, need analysis, MGrow EV & AI model presentation, commercial discussion, objection handling, and closure.
• Conduct online and in-person franchise presentations and webinars, highlighting MGrow’s partnerships (e.g., universities, OEMs), program portfolio, revenue model, and support structure.
• Own a monthly/quarterly franchise acquisition target (number of centers signed and activated) for the assigned region.
• Coordinate with Franchise Operations and Academic teams to ensure smooth handover from “signed” to “onboarded and live center”.
• Maintain accurate lead, pipeline, and activity data in CRM; generate weekly reports on funnel health, conversion rates, and city-wise traction.
• Provide continuous market feedback on investor profiles, city-level demand, competitor franchise offers, and pricing trends in the education/skill franchise space.
• Represent MGrow at franchise shows, education fairs, and partner events; manage follow-ups and closures from these events.
• Collaborate with central marketing to refine campaigns, creatives, and landing pages for better franchise lead quality and CPL.

Required Experience & Skills

• 3–7 years of experience in B2B sales, channel development, or franchise sales, preferably in education, training, edtech, skill development, or similar franchise businesses.
• Strong track record of achieving sales/revenue or acquisition targets (proof via past numbers, awards, or performance reviews).
• Excellent communication, presentation, and negotiation skills; ability to handle senior business owners and institutional decision-makers.
• Comfort with structured sales processes (funnel stages, follow-up cadences, proposal templates) and tools (CRM, Excel/Sheets, PowerPoint/Canva).
• Willingness to travel extensively within the assigned region (up to 10–15 days/month) to meet prospects and support closures.
• Understanding of education/skill training markets, and interest in EV, AI, and technology-led careers is a strong plus.

Qualifications

• Graduate in Business/Management/Engineering; MBA/PGDM preferred but not mandatory.
• Experience working with franchises, channel partners, or multi-location businesses is strongly preferred.