Marketing Executive

Job Summary:

We are seeking a creative, energetic, and results-driven Marketing Executive to support the planning and execution of marketing activities and campaigns. The ideal candidate will play a key role in brand promotion, lead generation, and driving business growth through both online and offline marketing channels.

Key Responsibilities:

  Assist in the development and implementation of marketing strategies and campaigns.

  Conduct market research to identify trends, competitors, and customer needs.

  Create content for digital marketing, social media, and promotional materials.

  Manage company social media pages and monitor engagement and performance.

  Coordinate with design, sales, and product teams to align marketing efforts.

  Organize and participate in promotional events, trade shows, and exhibitions.

  Track and analyze campaign performance using marketing analytics tools.

  Maintain and update customer databases and CRM systems.

  Support lead generation activities and follow up with prospects when required.

  Prepare reports on marketing performance and ROI.

Qualifications and Skills:

  Bachelor's degree in Marketing, Business Administration, or a related field.

  1–3 years of experience in a marketing or similar role (freshers with strong skills may apply).

  Good understanding of digital marketing tools and platforms (SEO, social media, email marketing).

  Excellent verbal and written communication skills.

  Strong creative and analytical thinking abilities.

  Proficient in MS Office; knowledge of design or marketing software (e.g., Canva, Adobe Suite, HubSpot) is a plus.

  Ability to work independently and as part of a team.

What We Offer:

  Competitive salary with performance-based incentives.

  Opportunities for learning and career growth.

  A collaborative and energetic work environment.

  Exposure to a variety of marketing functions and campaigns.