Position – Senior Digital Marketing Specialist
Job Location: Pimpri, Pune
Experience: 3 Years +
Education: Marketing Background
Minimum of 1 years’ experience SEO and SMM Strategy.
Minimum of 1 years’ experience with Google Analytics.
Minimum of 1 years’ experience utilizing WordPress.
Ahrefs, Moz, Screaming Frog, SEMrush, Page Optimizer Pro experience is a plus.
Knowledge of basic web design and technology principles and their SEO implications.
Knowledge of HTML and CSS is a plus.
Create, execute and monitor paid campaign strategies of Google Ads and FB Ads.
Research and create opportunities to increase domain authority through backlinks, blogs, press releases, and other mediums.
Provide SEO suggestions during the development of new website.
Demonstrated ability to work independently and manage multiple projects and deadlines simultaneously.
Drive to continually improve and grow in knowledge and skill of organic search.
Handling digital marketing campaigns through all areas of the project life cycle
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Identify trends and insights, and optimize spend and performance based on the insights
Develop and Implement SEO Strategy
Drive Content Marketing Strategy to increase rankings and online visibility.
Ensure high-quality client communication and monthly campaign reports address both key metrics as well as your client’s unique definition of success
Keyword ranking analysis and research for forecasting to improve rankings and traffic.
Measure and analyze ROI as set by you and the client.
Regularly analyze traffic, keyword rankings and site performance.
Collaborate with colleagues on large or small projects.
Explain SEO traffic performance and search engine algorithm changes to the clients
Stay up to date with SEO trends and current with latest SEO technologies.
Assisting sales team with presentations
On-page SEO optimization & Off-page SEO (Link Building Backlinks)
Social media marketing, Email marketing
Running Facebook ads
Running Google PPC, Display & remarking campaigns.
Salary: Attractive Salary as per Industry Standards