Web Analytics Implementation Developer

At Pitney Bowes, we do the right thing, the right way.  As a member of our team, you can too.

We have amazing people who are the driving force, the inspiration and foundation of our company. Our thriving culture can be broken down into four components: Client. Team. Win. Innovate.

We actively look for prospects who:
•    Are passionate about client success.
•    Enjoy collaborating with others.
•    Strive to exceed expectations.
•    Move boldly in the quest for superior and best in market solutions.

Job Description:

Job Title: Web Analytics Implementation Developer

Location: Pune/Noida

Experience - 3 to 5 years

About the Role

We’re looking for a Web Analytics Implementation Developer who can bring precision and scalability to our digital data collection efforts. You’ll play a key role in deploying and maintaining robust tagging solutions using Adobe Launch and Google Tag Manager (GTM), ensuring every data point tells a clear and accurate story.

In this role, you’ll drive impact by:

• Building scalable analytics implementations using Adobe Launch, ensuring every key digital interaction is measured accurately and efficiently.

• Empowering marketers and analysts with clean, actionable data by deploying and managing third-party pixels and scripts via Adobe Launch and GTM.

• Troubleshooting and resolving data gaps with tools like Chrome DevTools, Charles Proxy, Omnibug and Adobe Debugger — ensuring insights aren’t lost due to broken tags or misfires.

• Support the Digital Implementation Manager with optimizing site performance and tag execution to support fast-loading, privacy-compliant digital experiences.

• Staying ahead of industry shifts in tag management, browser behavior, and privacy regulations (GDPR, CCPA) — and applying them to keep our data strategy future-proof.

• (Optional) Providing support with configuring Adobe Target for A/B testing and personalization scenarios, as and when required.

What You Bring:

• 2+ years of hands-on experience implementing and maintaining web analytics using Adobe Launch and Adobe Analytics.

• Proficiency with GTM and Google Analytics (GA4).

• Strong JavaScript skills, with working knowledge of jQuery, HTML, and CSS for tag execution and debugging.

• Experience building and managing data layers and working with JSON structures.

• Confidence in using debugging tools like Charles Proxy, Chrome DevTools, Omnibug, Adobe Debugger, etc.

• A problem-solver mindset, with the ability to troubleshoot data issues and optimize implementations.

• (Preferred) Familiarity with Adobe Target for running A/B tests or setting up personalized experiences.

• (Preferred) Awareness of privacy frameworks such as GDPR and CCPA, and how they influence tagging strategies.

Preferred Tools & Technologies:

• Adobe Experience Platform (AEP), Adobe Launch, Adobe SDK, Adobe Analytics

• Google Tag Manager (GTM), Google Analytics (GA4)

• JavaScript, jQuery, HTML, CSS

• Browser Debugging Tools (Charles Proxy, Omnibug, Adobe Debugger, Chrome DevTools)

• Adobe Target (Optional but Preferred)

The Team

Pitney Bowes (NYSE: PBI) is a global shipping and mailing company that provides technology, logistics, and financial services to more than 90 percent of the Fortune 500. Small business, retail, enterprise, and government clients around the world rely on Pitney Bowes to remove the complexity of sending mail and parcels. For additional information visit Pitney Bowes at www.pitneybowes.com.

Only Talent Matters at Pitney Bowes

Pitney Bowes is an equal opportunity workplace. To remove unconscious biases from our hiring process, we encourage ‘Blind Applications’ from candidates applying for jobs at Pitney Bowes. This means that details such as gender, caste, religion, nationality, and age are omitted from applications. And candidates can choose to reveal only their first or last name on the application. Learn more here.

Read about Life at Pitney Bowes here and watch the videos below for more information about our company, culture, and practices:

• About Pitney Bowes
• Let’s Go India
• Pitney Bowes All Stars
• Pitney Bowes named a Great Place to Work®
• Pitney Bowes is Asia’s Top 50 Best Workplaces
• Intersectionality at Pitney Bowes
• Pitney Bowes COVID Care
• Pitney Bowes Gratitude Video

We will:

• Provide the will: opportunity to grow and develop your career
• Offer an inclusive environment that encourages diverse perspectives and ideas
• Deliver challenging and unique opportunities to contribute to the success of a transforming organization
• Offer comprehensive benefits globally (PB Live Well)

Pitney Bowes is an equal opportunity employer that values diversity and inclusiveness in the workplace.

All interested individuals must apply online.

Experience Level

Mid Level