Social Media Executive

We are looking for a Social Media Executive (E-commerce + Influencer Marketing) who will manage and grow our brand presence across platforms like Instagram, Facebook, YouTube, and others. The candidate will be responsible for planning and posting engaging content, creating monthly content calendars, coordinating with the design/video team for reels and creatives, handling audience engagement (comments/DMs), and executing campaigns for product launches, sales, and promotions to drive reach, engagement, and conversions.

The role also includes Influencer Marketing, where the candidate will identify relevant influencers, manage outreach and collaborations, negotiate deliverables, and ensure timely posting as per campaign requirements. They will track influencer performance and social media analytics, prepare weekly/monthly reports, and share insights to improve content performance and ROI. Creativity, trend knowledge, good communication skills, and experience in an e-commerce environment will be a strong advantage.