Social Media Executive

🧾 Job Title: Social Media ExecutiveDepartment: Marketing / Digital Media

Location: [Insert Location]

Reporting To: Social Media Manager / Marketing Head

✅ Job Summary:We are looking for a creative and enthusiastic Social Media Executive to manage our brand’s online presence across all social media platforms. The ideal candidate should be well-versed in creating engaging content, analyzing performance data, and growing online communities.

• 📌 Key Responsibilities:Plan, create, and post engaging content for platforms like Instagram, Facebook, Twitter, LinkedIn, and YouTube.
• Schedule content using tools like Meta Business Suite, Buffer, or Hootsuite.
• Monitor daily trends, hashtags, and viral content to keep our brand relevant.
• Engage with followers by replying to comments, messages, and reviews.
• Work with designers and video editors for campaigns, reels, and story content.
• Run paid ad campaigns (Facebook Ads, Instagram Promotions, etc.) and track ROI.
• Collaborate with influencers and partners for promotions.
• Track, analyze, and report social media performance using insights and analytics tools.
• Support overall digital marketing strategy through content ideas and audience targeting.
• 🧠 Required Skills & Qualifications:Bachelor’s degree in Marketing, Mass Communication, or related field.
• 1–3 years of experience in managing social media platforms.
• Strong understanding of platform algorithms and trends.
• Creative mindset and eye for design and copy.
• Basic knowledge of tools like Canva, Photoshop, or video editing software.
• Excellent communication and writing skills.
• Ability to work independently and meet deadlines.
• ⭐ Preferred Skills:Experience with paid ads and campaign management.
• Knowledge of SEO and content marketing.
• Familiarity with brand reputation and crisis handling on social media.