Social Media Manager

Job Title – Social Media Marketing

Location: Surat (work-from-office)

Experience: 2–5 Years

About the Company: -

Vyapar TaxOne (formerly Suvit) is an AI-powered accounting and tax automation platform designed to help Chartered Accountants, tax professionals, and accounting firms streamline their workflows, automate data entry, GST reconciliation, and compliance tasks, and improve accuracy and efficiency.

The platform integrates intelligent automation with tools like GST automation, document management, automated reminders, and Tally/Vyapar integration to simplify the accounting and compliance lifecycle for professionals and MSMEs. Trusted by thousands of accounting firms and tens of thousands of users across India.

Vyapar TaxOne is part of the broader Vyapar ecosystem that supports small and medium businesses with digital financial tools.

Role Overview: -

We are looking for a proactive, creative, and growth-oriented Social Media Expert who can strategically plan, manage, and grow our presence across all social media platforms. This role goes beyond posting content—it demands strategic planning, consistent execution, daily community management, trend insight, performance tracking, and a passion for building a strong, recognizable brand image online.

Key Responsibilities: -

1)    Content Planning

·       Create monthly and weekly content calendars for platforms including Instagram, LinkedIn, YouTube, Twitter (X), Facebook, and more

·       Ensure content reflects brand goals, product updates, campaigns, and audience interests

2)    Content Writing

·       Write high-quality captions, hooks, post descriptions, and basic scripts

·       Maintain a consistent brand tone, voice, and messaging across all platforms

3)    Active Page Management

·       Manage and operate all company social media pages daily

·       Handle posting, engagement, comment replies, DMs, and community conversations

·       Build and nurture an active and engaged online community

4)    Platform Strategy

·       Understand platform-specific algorithms, best practices, and content formats

·       Plan and optimize content to maximize reach, engagement, and organic growth

5)    Trend & Market Monitoring

·       Stay updated with the latest social media trends, formats, audios, features, and competitor activity

·       Identify opportunities for new content types and growth experiments

6)    Performance Tracking

·       Measure key metrics such as reach, engagement, follower growth, and content performance

·       Provide insights and recommendations to continuously improve social strategy

Required Skills: -

·       Strong content planning and execution abilities

·       Excellent writing and communication skills

·       Ability to manage multiple social platforms and accounts

·       Good grip of Reels, Carousels, and short-form video content

·       Creative mind-set with ownership, consistency, and accountability

·       Ability to work independently and meet deadlines

Experience Requirement: -

·       2–5 years of hands-on experience as a Social Media Marketing

Good to Have: -

·       Experience with social media scheduling tools (Meta Business Suite, Buffer, Hootsuite, etc.)

·       Basic knowledge of Canva or other visual design tools

·       Experience working with SaaS, tech, product, or B2B brands