Meta Ads Performance Manager (E-commerce Brand | Full Time | On-Site)

About AyurShaastra:

AyurShaastra is a fast-growing Ayurvedic wellness brand focused on performance-driven digital growth. We run structured Meta advertising funnels across multiple customer angles and are looking for a hands-on Meta Ads Performance Manager to manage and scale campaigns profitably.

This role is focused purely on performance marketing execution — not post boosting or basic ad setup.

Role OverviewYou will be responsible for managing Meta ad campaigns end-to-end — including testing, optimization, scaling, and performance reporting — with the objective of improving CPA stability and ROAS.

Key Responsibilities:

• Plan, launch, and manage Meta ad campaigns
• Structure campaigns across testing, scaling, and retargeting stages
• Optimize campaigns based on data insights
• Conduct audience and creative testing
• Monitor CPA, ROAS, CTR, and funnel performance
• Coordinate with creative team for ad concepts
• Execute scaling strategies responsibly
• Maintain accurate tracking (Pixel & Conversion API)
• Generate performance reports and insights

Required Experience:

• Minimum 2+ years hands-on Meta Ads Manager experience
• Experience managing conversion-focused campaigns
• Strong understanding of:

• Campaign structure
• Creative testing
• Retargeting
• Scaling methodologies

• Ability to interpret data and take action
• Good communication skills

Preferred (Not Mandatory)

• Experience in e-commerce or health/wellness category
• Understanding of funnel-based advertising
• Experience collaborating with creative teams

What We Offer:

• Work on real performance-scale campaigns
• Growth-focused learning environment
• Incentive-based rewards
• Long-term career development

Application Requirements:

Please apply with:

1. Resume
2. Screenshots or proof of campaigns handled
3. Brief description of scaling experience

Only shortlisted candidates will be contacted.