Social Media Executive

We are seeking a creative and detail-oriented Social Media Executive to manage and grow our online presence for international travel services. The role focuses on promoting flight bookings, holiday packages, visas, and travel-related services across social media platforms, while generating quality leads and supporting the sales team.

Key Responsibilities

Social Media Management

• Plan, create, and publish engaging content for platforms such as Instagram, Facebook, WhatsApp Business, YouTube, and LinkedIn
• Promote international flight deals, holiday packages, visa updates, seasonal offers, and travel advisories
• Maintain brand tone, consistency, and visual identity across all platforms

Lead Generation & Coordination

• Handle inbound inquiries from social media and coordinate with the travel sales / ticketing team
• Ensure timely responses to messages, comments, and leads
• Qualify basic travel inquiries and pass accurate information to the backend team

Campaigns & Ads Support

• Assist in planning and executing paid ad campaigns (Meta / Google – basic level)
• Support promotional campaigns for peak seasons, festivals, and flash sales

Content & Market Research

• Research travel trends, international destinations, airline offers, and competitor activities
• Suggest content ideas such as reels, destination highlights, travel tips, FAQs, and customer testimonials

Reporting & Performance Tracking

• Track and report social media performance (reach, engagement, leads)
• Share weekly/monthly insights and improvement suggestions

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Media, Travel & Tourism, or related field (preferred)
• 1–3 years of experience in social media handling, preferably in travel / tourism / aviation
• Basic understanding of international travel processes (air tickets, visas, packages, peak seasons)
• Strong written communication skills in English (additional languages are a plus)
• Familiarity with tools like Meta Business Suite, Canva, basic analytics tools
• Ability to work with sales and operations teams

Preferred Attributes

• Interest in international travel and destinations
• Creative mindset with attention to detail
• Ability to handle multiple tasks and deadlines
• Customer-focused and professional online communication

Key Performance Indicators (KPIs)

• Growth in followers and engagement
• Number and quality of leads generated
• Response time to social media inquiries
• Conversion support to sales team

What We Offer

• Opportunity to work in the international travel industry
• Learning exposure to global destinations and airline products
• Career growth within marketing and travel operations