Furniture Marketing Executive

Job Title:

Government Sector Furniture Marketing Executive

Job Overview:

A Government Sector Furniture Marketing Executive is responsible for promoting and selling furniture to government offices, public institutions, and other government-funded organizations. This role involves identifying government tenders, building relationships with procurement officers, and ensuring compliance with government purchase policies.

Key Responsibilities:

Business Development & Lead Generation:

Identify and target government offices, municipal corporations, schools, hospitals, and defense institutions for furniture supply.

Build relationships with government procurement officers and decision-makers.

Stay updated with government procurement policies and guidelines.

Tender & Bidding Management:

Track and apply for government tenders related to furniture supply.

Prepare proposals, quotations, and competitive bids for tenders.

Ensure compliance with government procurement regulations and documentation requirements.

Sales & Marketing Strategies:

Develop marketing strategies tailored for the government sector.

Attend government trade fairs, exhibitions, and networking events.

Conduct presentations and demonstrations for government officials.

Product Knowledge & Consultation:

Understand and present the features, benefits, and durability of office, modular, laboratory, and hospital furniture.

Suggest customized solutions based on government department needs.

Negotiation & Deal Closure:

Negotiate pricing, contracts, and terms with government authorities.

Ensure smooth execution of agreements and timely delivery of furniture.

Relationship Management & After-Sales Support:

Maintain long-term relationships with government clients for repeat business.

Provide after-sales service, handle complaints, and coordinate maintenance as required.

Required Skills & Qualifications:

Education: Bachelor's degree in Marketing, Business, or a related field.

Experience: 2+ years in B2B or government sector sales (Furniture industry experience is a plus).

Skills:

Strong knowledge of government procurement processes and e-tendering.

Excellent negotiation, communication, and presentation skills.

Ability to prepare tender documents and price quotations.

Proficiency in MS Office and online bidding platforms (GeM, eProcurement portals).

Other Requirements:

Willingness to travel to government offices and departments.

Ability to work independently and achieve sales targets.