Retail Pharmacist
Amanya RA Softech
Retail Pharmacist
Amanya RA Softech
Om Nagar Colony, Varanasi
₹20,000 - ₹30,000 monthly
Fixed
₹20000 - ₹30000
Earning Potential
₹30,000
Job Details
Interview Details
Job highlights
Urgently hiring
Fast HR reply
106 applicants
Benefits include: Overtime Pay, Flexible Working Hours
Job Description
Pharmacists working in marketing play a unique role, blending their clinical knowledge with business acumen to promote pharmaceutical products and services.
Here are the roles and responsibilities specific to pharmacists in the marketing field:
Roles and Responsibilities in Pharmaceutical Marketing
- Product Management:
- Develop and manage marketing strategies for pharmaceutical products.
- Oversee the product lifecycle from development to market launch.
- Monitor market trends and competitor activities to inform strategy.
- Market Research:
- Conduct market research to identify customer needs and preferences.
- Analyze data to forecast market trends and product demand.
- Gather feedback from healthcare professionals and patients to improve products.
- Brand Management:
- Build and maintain a strong brand identity for pharmaceutical products.
- Develop branding materials, including logos, packaging, and promotional content.
- Ensure consistency in branding across all marketing channels.
- Promotional Activities:
- Plan and execute promotional campaigns, including digital marketing, print ads, and events.
- Develop educational materials for healthcare professionals and patients.
- Coordinate with sales teams to ensure alignment of marketing and sales efforts.
- Regulatory Compliance:
- Ensure all marketing materials comply with regulatory standards and guidelines.
- Stay updated on changes in pharmaceutical marketing regulations.
- Collaborate with regulatory affairs teams to obtain necessary approvals for marketing campaigns.
- Collaboration and Networking:
- Work closely with cross-functional teams, including sales, R&D, regulatory, and legal departments.
- Establish relationships with key opinion leaders (KOLs) and healthcare professionals.
- Attend industry conferences and events to network and promote products.
- Digital Marketing:
- Utilize digital platforms for marketing pharmaceutical products, including social media, email campaigns, and websites.
- Analyze digital marketing metrics to measure the effectiveness of campaigns.
- Implement search engine optimization (SEO) strategies to enhance online visibility.
- Sales Support:
- Provide training and support to the sales team on product knowledge and marketing strategies.
- Develop sales tools and resources to aid in product promotion.
- Assist in developing pricing strategies and promotional offers.
- Content Creation:
- Create and manage content for marketing materials, including brochures, websites, and social media posts.
- Ensure content is accurate, engaging, and aligned with the brand message.
- Collaborate with graphic designers, writers, and other creatives.
- Customer Relationship Management:
- Develop and maintain relationships with key customers, including healthcare providers and pharmacies.
- Address customer inquiries and concerns related to pharmaceutical products.
- Implement customer feedback into marketing strategies.
Skills and Qualifications
- Pharmacy Degree: A background in pharmacy provides the clinical knowledge necessary for this role.
- Marketing Knowledge: Understanding of marketing principles and strategies.
- Analytical Skills: Ability to analyze market data and trends.
- Communication Skills: Strong written and verbal communication skills.
- Regulatory Knowledge: Familiarity with pharmaceutical marketing regulations.
- Digital Marketing Skills: Proficiency in digital marketing tools and platforms.
Pharmacists in marketing combine their expertise in medications and patient care with their ability to communicate and promote products effectively.
This role requires a balance of scientific knowledge and creative thinking to succeed in the competitive pharmaceutical market.
Job role
Work location
Lane Number 4, Om Nagar Colony, Benipur, Paharia, Varanasi, Uttar Pradesh, India
Department
Healthcare / Doctor / Hospital Staff
Role / Category
Pharmacist
Employment type
Full Time
Shift
Day Shift
Job requirements
Experience
Min. 6 months
Education
Diploma
English level
No English Required
Degree/ Specialisation
M.Pharm in Industrial Pharmacy, Any B.Pharm, DM in Clinical Pharmacology (Atleast one)
Gender
Any gender
About company
Name
Amanya RA Softech
Address
Lane Number 4, Om Nagar Colony, Benipur, Paharia, Varanasi, Uttar Pradesh, India
Job posted by Amanya RA Softech
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