1) Conduct field visits in assigned areas to identify potential gold loan customers.

2) Promote Muthoot Finance’s gold loan schemes through door-to-door marketing, leaflet distribution, kiosks, and local campaigns.

3) Generate quality leads by engaging directly with customers in residential, business, or high-footfall areas.

4) Explain gold loan features, interest rates, eligibility, and documentation requirements to prospects.

5) Motivate customers to visit the nearest Muthoot branch for availing loan services.

6) Follow up on leads and ensure conversion through coordination with the branch team.

7) Maintain a daily activity report and share feedback on customer behavior and competition.

8) Assist in organizing local marketing events or promotional campaigns to increase brand visibility.