Performance Marketing Manager
PRKR Retail Private Limited
Performance Marketing Manager
PRKR Retail Private Limited
Dwaraka Nagar, Visakhapatnam
₹15,000 - ₹30,000 monthly
Fixed
₹15000 - ₹30000
Earning Potential
₹30,000
Work from Office
Full Time
Min. 2 years
Good (Intermediate / Advanced) English
Job Details
Walk-in Details
Job highlights
Walk-in interview
Date: 26 Nov 2025 - 10 Dec 2025 | Time: 10.00 am - 07.00 pm...See details
Fast HR reply
14 applicants
Benefits include: Weekly Payout, Flexible Working Hours
Job Description
- 1. Paid Advertising & Campaign ManagementPlan, set up, and manage high-performing campaigns on Google Ads (Search, Display, Shopping, YouTube).
- Create and optimize campaigns on Meta Ads (Facebook + Instagram).
- Manage budgets, bid strategies, and daily campaign performance.
- Conduct detailed A/B testing for creatives, audiences, and landing pages.
- Ensure campaign delivery with highest ROI and lowest CPA.
- 2. Strategy & OptimizationBuild full-funnel performance marketing strategies.
- Optimize campaigns based on CTR, CPC, CPM, CPA, ROAS, and conversion rate.
- Identify growth opportunities through new channels, audience segments, and creatives.
- Ensure pixel tracking, advanced matching, and event setups are correct.
- 3. Analytics & ReportingTrack all campaigns through Google Analytics, Meta Events Manager, Google Tag Manager, etc.
- Monitor KPIs, generate weekly/monthly reports, and share actionable insights.
- Evaluate the performance of landing pages and suggest improvements.
- 4. CollaborationCoordinate with the design team for creative requirements.
- Work with the website/e-commerce team for landing page optimization.
- Align marketing strategy with sales and product teams.
- 5. Market ResearchStay updated with trending digital marketing strategies.
- Analyze competitors’ ads, targeting, and performance tactics.
- Identify new tools and technologies for better performance.
- 📌 RequirementsMinimum 2–4 years of experience in performance marketing.
- Proven experience managing Google Ads + Meta Ads.
- Strong understanding of ad metrics and analytics tools.
- Hands-on experience with GTM, GA4, Merchant Center, and Meta Pixel.
- Excellent analytical skills and data-driven mindset.
- Ability to manage large budgets efficiently.
- Strong communication and reporting skills.
- 📌 Preferred QualificationsExperience with Shopify, WooCommerce, or other e-commerce platforms.
- Experience in scaling ROAS-driven campaigns.
- Certification in Google Ads / Meta Ads.
- Experience with affiliate marketing, influencer campaigns, or SEO (optional).
Job role
Work location
ROHHOTEL, behind Boy london Showroom, Srinagar, Dwaraka Nagar, Visakhapatnam, Andhra Pradesh, India
Department
Marketing / Brand / Digital Marketing
Role / Category
Digital Marketing
Employment type
Full Time
Shift
Day Shift
Job requirements
Experience
Min. 2 years
Education
Graduate
Skills
Digital marketing, Facebook ads, Google Ads, Facebook and Google ads, Meta search engine, Digital campaigns, Paid search advertising, Search campaign
English level
Good (Intermediate / Advanced) English
Regional language
Fluent in speaking Telugu, Hindi
Age limit
18 - 35 years
Gender
Any gender
Walk-in interview details
Apply for the job and call HR to confirm your interview
Date
26 Nov 2025 - 10 Dec 2025 | Note: No walk-in interviews will be conducted on Sunday
Time
10.00 am - 07.00 pm
Other instructions
bring resume
About company
Name
PRKR Retail Private Limited
Address
ROHHOTEL, behind Boy london Showroom, Srinagar, Dwaraka Nagar, Visakhapatnam, Andhra Pradesh, India
Job posted by PRKR Retail Private Limited
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