About Us:

WELLNESS HOSPITALS

We are an Advanced Super Speciality Hospital, recognized for our personalized care and cutting-edge medical facilities. Having recently been awarded the Best Emerging Hospital of 2023, we are now expanding our team to enhance our online presence and engage with our community more effectively.

Job Description:

We are seeking a dynamic and experienced Social Media Manager to join our marketing team. The ideal candidate will have a passion for healthcare, a knack for creativity, and a proven track record in social media management and digital advertising. This role is pivotal in driving our hospital's marketing strategies and managing our social media platforms efficiently.

Key Responsibilities:

• Develop and Implement Social Media Strategies: Create comprehensive social media plans to increase brand awareness, drive traffic, and engage our target audience.

• Content Creation: Produce high-quality and engaging content, including graphics, videos, and text, tailored to various social media platforms.

• Ad Campaign Management: Plan, execute, and optimize social media ad campaigns to drive marketing objectives, such as patient acquisition, service promotion, and brand visibility.

• Community Management: Engage with our online community by responding to comments, messages, and reviews promptly and professionally.

• Analytics and Reporting: Monitor, analyze, and report on social media performance using tools like Google Analytics, Facebook Insights, and other relevant platforms.

• Collaborate with Teams: Work closely with the marketing, PR, and medical teams to ensure consistent messaging and alignment with overall hospital goals.

Qualifications:

• Education: Bachelor's degree in Marketing, Communications, or a related field.

• Experience: 2-3 years of proven experience in social media management and digital advertising.

• Skills:

o Proficiency in social media platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.)

o Strong understanding of social media metrics and analytics

o Experience with social media advertising platforms (Facebook Ads, Google AdWords, etc.)

o Excellent written and verbal communication skills

o Creative thinking and problem-solving abilities

o Knowledge of graphic design tools (Canva, Adobe Creative Suite) is a plus.