Social media specialist

Position Overview: 

We are seeking a dynamic and enthusiastic Social Media specialist and Digital Marketing Intern to join our team. This internship offers a hands-on opportunity to gain valuable experience in social media management, content creation, and digital marketing strategies. The ideal candidate will be creative, detail-oriented, and passionate about digital marketing and social media platforms. 

Key Responsibilities:

* Social Media Management:

* Assist in managing and monitoring our company's social media accounts (e.g., Facebook, YouTube, Twitter, Instagram, LinkedIn).

* Create and schedule engaging content for various social media platforms to increase brand awareness and engagement.

* Monitor social media trends, insights, and analytics to optimize content performance.

2.Content Creation:

* Collaborate with the creative and marketing team to develop creative and compelling content for social media posts, blogs, emails, and other digital marketing channels.

* Generate ideas for visual and written content that aligns with our brand voice and objectives.

* Edit and proofread content to ensure accuracy, clarity, and consistency.

3.Marketing Campaigns:

* Support the execution of digital marketing campaigns across multiple channels, including social media, email, and paid advertising.

* Assist in tracking and analyzing campaign performance metrics to identify areas for improvement and optimization.

* Conduct market research to identify target audiences, industry trends, and competitor strategies.

4.Community Engagement:

* Engage with our online community by responding to comments, messages, and inquiries in a timely and professional manner.

* Foster relationships with influencers, partners, and brand advocates to expand our reach and visibility.

5.Analytics and Reporting:

* Compile and analyze data from social media and digital marketing campaigns to generate reports and insights.

* Present findings and recommendations to the marketing and creative team to inform future strategies and initiatives.

Qualifications:

* Currently enrolled in a Bachelor's degree program in Marketing, Media science, mass Communications, Business, Digital marketing or related field.

* Strong written and verbal communication skills, with excellent attention to detail.

* Familiarity with social media platforms and digital marketing tools (e.g., Hootsuite, Buffer, Google Analytics).

* Creative mindset with the ability to brainstorm and contribute innovative ideas.

* Basic understanding of SEO principles and best practices also Website knowledge.

* Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.

* Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus