Pre-Sales (Assessment Business)

Pre-Sales (Assessment Business)

The ideal candidate should have strong hands-on experience in RFPs, government and institutional tenders, e-Procurement platforms, and the Government e-Marketplace (GeM) portal, along with a good understanding of the assessment and examination ecosystem.

Key Responsibilities

• Lead the complete pre-sales and bid management cycle for assessment-related opportunities.
• Identify, track, and evaluate relevant RFPs, tenders, EOI, RFQs, and government procurement opportunities.
• Monitor and manage opportunities through GeM and various e-Procurement portals.
• Study tender/RFP documents and prepare:
  • Eligibility and compliance matrices
  • Technical proposals
  • Commercial proposals
  • Technical presentations
  • Clarification/Pre-bid queries
  • Bid submission documentation
• Ensure all proposals comply with tender requirements, specifications, timelines, and documentation requirements.
• Coordinate with Sales, Operations, Technology, Finance, Legal, and Management teams for proposal development.
• Work closely with solution and operations teams to design appropriate assessment solutions and delivery models.
• Develop customized proposals covering assessment methodology, technology platform, test administration, proctoring, evaluation, reporting, and related services.
• Prepare bid pricing and coordinate with Finance/Commercial teams for commercial submissions.
• Maintain a centralized bid/tender tracker covering opportunity status, deadlines, submission requirements, and outcomes.
• Participate in pre-bid meetings, client discussions, presentations, and technical negotiations.
• Coordinate post-bid clarifications and support the Sales team during commercial/technical negotiations.
• Maintain a repository of standard technical content, credentials, case studies, certifications, and compliance documents.
• Conduct competitor and market analysis to identify emerging opportunities in the assessment sector.
• Support business development teams with solutioning, presentations, proposals, and client pitches.
• Ensure timely submission of all bids and maintain high standards of documentation and accuracy.

Key Skills & Knowledge

The candidate should have strong working knowledge of:

• RFP / RFI / RFQ / EOI
• Government and institutional Tender Management
• E-Procurement portals
• GeM (Government e-Marketplace)
• Bid submission and tender compliance
• Technical and commercial proposal preparation
• Tender eligibility and qualification criteria
• Bid documentation and compliance matrix
• Pre-bid queries and clarifications
• Contract and SLA understanding
• Pricing and commercial proposal coordination
• Proposal presentations and client interactions
• MS Excel, PowerPoint and Word
• CRM / bid management tools

Assessment Business Knowledge

Candidates with experience in the following areas will be preferred:

• Online and offline examinations
• Computer-Based Testing (CBT)
• Recruitment examinations
• Educational assessments
• Skill assessments and certification
• Proctored examinations
• Test centre management
• Question paper/test development
• Digital evaluation
• Assessment technology platforms
• Government examination projects
• Large-scale assessment program management

Key Competencies

• Strong analytical and documentation skills
• Excellent written and verbal communication
• Ability to interpret complex RFP/tender requirements
• Strong attention to detail
• Commercial and business acumen
• Excellent coordination and stakeholder-management skills
• Ability to manage multiple bids simultaneously
• Strong presentation and proposal-writing skills
• Ability to work under tight deadlines
• Problem-solving and solution-oriented approach

Qualification & Experience

• Graduate/Postgraduate in Business Administration, Engineering, Technology, Management, or a related discipline.
• 6–12 years of experience in Pre-Sales, Bid Management, Tender Management, Proposal Management, or Business Development.
• Experience in Assessment, EdTech, Testing, Skill Development, IT Services, e-Governance, or Government projects will be an advantage.
• Demonstrable experience in handling RFPs, tenders, e-Procurement and GeM is required.
• Experience working with government departments, PSUs, educational institutions, universities, or large corporates will be preferred.

Key Performance Indicators (KPIs)

• Number and value of qualified bids submitted
• Bid submission timeliness and compliance
• Bid-to-win conversion
• Quality and completeness of technical proposals
• Revenue pipeline generated through bids
• Accuracy of commercial proposals
• Number/value of government and institutional opportunities identified
• Successful onboarding of new assessment projects