Analyst - GTM Operations, Analytics & Launch Planning

Analyst - GTM Operations, Analytics & Launch Planning

Job Description Summary

This role supports go-to-market (GTM) strategy execution through data-driven insights, operational coordination, and launch planning. The analyst works cross-functionally with marketing, sales, product, and operations teams to ensure successful product or program launches.

Job Description

Key Responsibilities:

• Support the planning and execution of GTM strategies, including product launches, feature rollouts, and market expansion initiatives
• Develop and maintain dashboards, reports, and performance trackers to monitor key GTM metrics such as pipeline generation, conversion rates, revenue impact, and campaign effectiveness
• Analyze large datasets to identify trends, risks, and opportunities, and translate findings into actionable insights for stakeholders
• Collaborate with cross-functional teams to align on launch timelines, deliverables, and dependencies; track progress and proactively mitigate risks
• Conduct post-launch analysis to evaluate success against KPIs and recommend optimization strategies

Key Skills & Qualifications:

• Strong analytical and problem-solving skills with proficiency in tools such as Excel, SQL, or BI platforms (e.g., Power BI, Tableau)
• Experience in GTM operations, business analytics, or strategy roles preferred
• Ability to manage multiple projects, prioritize effectively, and meet deadlines in a fast-paced environment
• Excellent communication and stakeholder management skills
• High attention to detail with a structured and process-oriented mindset

Skills Desired

Alteryx, Analytical Thinking, Brand Awareness, Business Networking, Curious Mindset, Digital Marketing, Marketing Campaigns, Marketing Communications (MarCom), Marketing Planning, Marketing Strategies, Media Campaigns, Process Documentation, Statistical Analysis

Experience Level

Senior Level