Business Development Executive (BDE)

· Visit assigned hospitals, nursing homes, and ICUs on a regular basis.

· Engage with:

o Neurologists

o Neurosurgeons

o Critical Care Consultants

o Discharge coordinators, case managers, nursing teams

· Promote HCAH Rehab & Recovery Centres, OPD services, transition care, and rehabilitation programs.

· Position HCAH as a preferred post-acute and recovery care partner.

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Lead Generation & OPD Coordination

· Identify potential rehab and recovery patients from:

o ICU step-down cases

o Neuro and critical care discharges

o Long-stay and dependent patients

· Generate qualified leads and arrange OPD appointments at respective HCAH centres.

· Ensure correct referral mapping and documentation in CRM.

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Patient Follow-up & Conversion

· Follow up with patients and families post-OPD for:

o Treatment initiation

o Continuity of advised rehabilitation plans

· Coordinate with centre clinical and operations teams to ensure smooth onboarding and admission.

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Account Management & Internal Coordination

· Manage assigned hospital accounts end-to-end.

· Work closely with:

o Centre Managers

o Clinical Coordinators

o Rehab and operations teams

· Track case progress and address bottlenecks affecting conversion.

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Reporting & Performance Tracking

· Maintain daily and monthly reports on:

o Doctor visits

o Leads generated

o OPDs scheduled vs attended

o OPD-to-treatment conversions

· Review performance with Sales Head and execute corrective actions.

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Key Performance Indicators (KPIs)

· Number of productive hospital and doctor visits

· Leads generated per month

· OPDs scheduled and attended

· OPD-to-treatment conversion ratio

· Revenue contribution from assigned hospitals

· Referral consistency from key consultants