Director, Website Product

Director, Website Product

Labcorp is a global leader in laboratory services, providing the insights and answers that help healthcare providers, patients, researchers, pharmaceutical companies and health systems make confident decisions and improve outcomes. Through our unparalleled science, data, technology and laboratory network, we advance diagnostics, accelerate innovation and help address some of the world’s most important health challenges. As we shape the future of healthcare, we are leveraging advanced technologies, intelligent digital solutions and data-driven innovation across our operations to enhance how work gets done and deliver greater value to customers and patients. With our global scale and deep expertise, you’ll have the opportunity to do meaningful work, grow your career and make a real impact on people’s health around the world. Together, we’re improving health and improving lives.

Labcorp is a global leader in diagnostic testing and drug development solutions, helping healthcare providers, researchers, and patients make informed decisions that advance care. Join us in our mission to improve health and improve lives.

 

Labcorp is seeking a Director, Website Product to join our team at Bangalore/Mumbai, with the flexibility of a hybrid work schedule

 

Job Responsibilities

• Execute on Labcorp.com priorities, product concepts, use cases, and capability requirements.

• Evaluate prioritized website capabilities and opportunities based on business value, customer relevance, feasibility, and scalability, using criteria established by U.S. leadership.

• Develop analyses, recommendations, and business cases for prioritized initiatives to support decisions made by U.S.-based roadmap owners.

• Execute and refine prioritized website use cases for emerging capabilities such as conversational AI, intelligent search, personalization, automation, and adaptive digital experiences.

• Translate audience needs and prioritized business requirements into clear experience requirements, use cases, and success measures for new website capabilities.

• Assess how existing enterprise capabilities, including Adobe Experience Cloud and related platforms, can be applied to improve the website experience in partnership with Marketing Technology and within established technology standards and architecture.

• Partner with Marketing Technology and IT to assess feasibility, dependencies, integration considerations, and the path to pilot or scale prioritized capabilities.

• Execute proofs of concept, pilots, and experiments approved by U.S. leadership to evaluate prioritized website capabilities.

• Use A/B testing and performance data to validate customer and business impact.

• Collaborate across Marketing Technology, IT, Brand, Marketing, Analytics, Web Experience, Content Strategy, and other teams to support prioritized initiatives.

• Translate business needs into clear product requirements and coordinate with stakeholders on scope, dependencies, success measures, and delivery approach.

• Help transition validated capabilities into broader implementation and ongoing delivery.

Minimum Qualifications

• Bachelor's degree in Marketing, Business, Information Technology, Computer Science, Digital Media, or a related discipline.

• 10 or more years of experience in website product management, digital platforms, digital consulting, or a related discipline.

• 4 or more years of experience working with emerging capabilities and AI-driven technologies.

• Strong working knowledge of Adobe Experience Manager and the broader Adobe Experience Cloud ecosystem.

• Familiarity with Adobe Brand Concierge, conversational AI, machine learning applications, personalization, intelligent search, and emerging website technologies.

• Experience developing and evaluating proofs of concept, pilots, and A/B tests.

• Ability to translate technology capabilities into practical business use cases, product requirements, and measurable outcomes.

• Experience partnering with IT and other technology teams to execute within established enterprise architecture and address integrations, data, security, and implementation considerations.

• Proven ability to communicate effectively with senior stakeholders and work effectively across complex, matrixed organizations.

Preferred Qualifications

• Experience supporting execution of website or digital product initiatives within healthcare, life sciences, or another highly regulated industry.

• Experience with consumer-facing digital commerce, direct-to-consumer journeys, or integrated content-to-purchase experiences.

• Experience applying established technologies to improve customer experience.

• Strong executive communication skills, with the ability to simplify complex digital and technology concepts for senior stakeholders.

• Proven success operating in cross-functional environments and supporting initiatives through pilot, validation, and implementation.

Skills & Competencies

• Website Product Execution & Delivery

• Prioritized Website Capability Execution

• Use-Case Execution & Requirements Development

• Adobe Experience Manager / Experience Cloud

• Conversational AI & Machine Learning Applications

• Proof of Concept Execution

• Experimentation & A/B Testing

• Stakeholder Communication & Coordination

Additional Job Standards

• Hybrid work environment. Regular collaboration with teams in India and the United States is required.

• The role may occasionally support critical meetings outside standard local business hours.

• Functional Oversight & Direction: US Leader, SVP, Marketing for BLS & Digital Marketing Leader.

 

Labcorp is proud to be an Equal Opportunity Employer:

Labcorp strives for inclusion and belonging in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications and merit of the individual. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), family or parental status, marital, civil union or domestic partnership status, sexual orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. Additionally, all qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law. 

We encourage all to apply

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Experience Level

Executive Level