Performance Marketing Guest Trainer

Position: Performance Marketing Guest Trainer

Experience: 1+ Years

Type: Guest Trainer / Part-Time

Mode: Online

Job Description

NDMIT is looking for an experienced Performance Marketing Guest Trainer with strong hands-on expertise in Google Ads and Meta Ads to deliver practical, industry-oriented training.

• Key ResponsibilitiesConduct practical training on Google Ads & Meta Ads from basic to advanced levels.
• Teach end-to-end campaign setup, including account setup, campaign structure, objectives, targeting, budgeting, bidding, ad creation, and launch.
• Train students on Google Search, Display, YouTube, Performance Max, Meta Lead, Sales, Traffic, Awareness, and Retargeting campaigns.
• Teach keyword research, audience targeting, ad copy, creative strategy, A/B testing, and campaign optimization.
• Explain and demonstrate GA4, Google Tag Manager, Google Ads Conversion Tracking, Meta Pixel, Events Manager, and UTM tracking.
• Train students to analyze CTR, CPC, CPM, CPA, CPL, Conversion Rate, ROAS, and other KPIs.
• Conduct live campaign demonstrations, case studies, practical assignments, and troubleshooting sessions.
• Teach students how to monitor, optimize, scale, and report campaign performance.
• Requirements1+ years of hands-on experience in Performance Marketing.
• Strong expertise in Google Ads and Meta Ads.
• Practical knowledge of GA4, GTM, Meta Pixel, and conversion tracking.
• Experience managing real campaigns and budgets.
• Excellent communication and training skills.
• Prior training/mentoring experience is an added advantage.

Training ExpectationsThe trainer should focus on 80% practical learning and 20% theory, including:

• Live campaign creation
• Campaign optimization
• Ad copy and creative strategy
• Audience research
• Budget allocation
• Conversion tracking
• Performance reporting
• Real-world case studies
• Campaign troubleshooting
• Student projects

Guest Trainer / Session-Based: Compensation will be discussed based on experience, expertise, and number of sessions.

Interested candidates can share their resume at rafia@ndmit.com