Senior E-Commerce Executive

Senior E-commerce Specialist

Company: Happet Sp. z o.o. (Candidate will be working on their ecommerce account)

Location: Remote – India

Employment Type: Full-Time

Experience: 3–5+ years in E-commerce / Marketplace Operations

About the RoleWe are looking for an experienced Senior E-commerce Specialist who can take ownership of marketplace growth and performance.

This role is not only about managing listings or completing operational tasks. We need someone who understands products, customers, competition, advertising and marketplace data and can use that knowledge to decide where the business should focus its efforts.

A key responsibility will be identifying which products have the strongest potential to grow and developing the right advertising, promotional and optimization strategy to push those products.

Key Responsibilities

• Independently manage marketplace operations across Amazon and other European e-commerce platforms.
• Monitor sales, traffic, conversion rate, advertising performance, profitability, returns and other key marketplace KPIs.
• Analyse the product catalogue and identify products with strong growth potential.
• Decide which products should be prioritized for advertising and promotional campaigns based on data rather than assumptions.
• Build campaign strategies according to product lifecycle, competition, sales history, seasonality, margins and business objectives.
• Understand when to focus on established best sellers versus products with untapped growth potential.
• Conduct keyword, competitor, category and market research before launching campaigns.
• Create, manage and optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands and Sponsored Display where relevant.
• Understand and effectively use Auto, Manual, Broad, Phrase, Exact and Product Targeting campaigns.
• Analyse search term performance and identify new keyword and product-targeting opportunities.
• Monitor and optimize CPC, CTR, conversion rate, ACoS, ROAS and TACoS.
• Control advertising budgets and allocate spend toward products and campaigns with the strongest business potential.
• Identify campaigns that should be scaled, optimized, restructured or stopped.
• Understand when advertising is not the main problem and improvements are required in price, listing content, images, reviews, availability or conversion instead.
• Plan promotional activities such as coupons, deals, discounts and other marketplace promotions.
• Create and optimize listings, including titles, bullet points, descriptions, keywords, attributes, variations and A+ Content.
• Troubleshoot catalogue, listing, inventory and account-health issues.
• Analyse marketplace reports and turn data into clear actions.
• Work closely with content, design, advertising and operations team members.
• Review and guide work completed by junior marketplace specialists when required.
• Communicate priorities, results, blockers and recommendations clearly to management.

Product Selection & Campaign Strategy

This is one of the most important parts of the position.

The Senior E-commerce Specialist should be able to look at a catalogue containing hundreds or thousands of products and determine where the company should invest its advertising and promotional resources.

Before selecting a product to push, we expect the specialist to consider factors such as:

• Existing sales and sales trend
• Search demand and keyword opportunity
• Organic ranking
• Conversion rate
• Competition and competitor pricing
• Product price and margin
• Reviews and ratings
• Listing and image quality
• Inventory availability
• Seasonality
• Advertising history
• ACoS / ROAS / TACoS
• Return rate and customer feedback
• Potential to gain additional market share
• 
  

The specialist should then be able to explain:

Why this product? Why now? What campaign should we run? What budget should we allocate? What result are we trying to achieve? How will we determine whether the strategy is working?

We are looking for someone who can answer these questions using marketplace data and commercial reasoning.

What We're Looking For

• 3–5+ years of hands-on e-commerce/marketplace experience.
• Strong practical experience with Amazon Seller Central.
• Strong understanding of Amazon Advertising and PPC campaign management.
• Ability to independently select products for advertising and promotional investment.
• Strong understanding of product lifecycle and marketplace growth strategies.
• Ability to analyse large product catalogues and identify growth opportunities.
• Strong understanding of Amazon SEO and keyword research.
• Experience with A+ Content, Brand Registry and Brand Stores.
• Good Excel/Google Sheets skills and confidence working with marketplace reports.
• Strong analytical and commercial thinking.
• Ability to connect advertising performance with listing quality, pricing, inventory, reviews and profitability.
• Strong problem-solving and decision-making ability.
• Good written and verbal English communication.
• Ability to work independently in a remote environment.

The Qualities We Value Most

Ownership: You don't simply wait for tasks. You identify what needs attention and take responsibility for moving it forward.

Commercial Thinking: You understand that increasing sales alone is not enough. Advertising spend, margins, returns, conversion and profitability all matter.

Analytical Thinking: You should be comfortable looking at data and deciding where the biggest opportunities or problems are.

Campaign Expertise: You understand not only how to create campaigns, but why a particular campaign should exist and what business objective it serves.

Product Selection Ability: You can identify which products deserve additional investment and which products should not be pushed yet.

Decision Making: You can make recommendations and clearly explain the reasoning and data behind them.

Proactiveness: You actively search for growth opportunities rather than waiting for management to provide every idea.

Problem Solving: When performance drops, you investigate the root cause instead of immediately increasing advertising spend.

Leadership: You can guide junior specialists, review their work and share your marketplace knowledge with the team.

AI & Technology

Experience using AI tools such as ChatGPT, Claude, Gemini and other platforms for marketplace research, data analysis, content optimization, competitor research and workflow improvement is an advantage.

We value candidates who use AI to improve productivity while still applying their own judgement and marketplace knowledge.

Success in This RoleA successful Senior E-commerce Specialist should eventually be able to receive a broad objective such as:

"We want to grow this category."

Instead of waiting for detailed instructions, they should be able to analyse the category, identify the products with the strongest opportunities, research the market and competitors, develop a campaign and optimization strategy, estimate the required budget, execute the plan, monitor the results and clearly explain what should happen next.

Application Form

Google Form: https://docs.google.com/forms/d/e/1FAIpQLSdVXHh7pwOnxqfxcsaqlWc5yhHmKtxGf-QbQvzjCmxxhjv-yQ/viewform?usp=dialog

Apply – Senior E-commerce Executive

Please complete the form carefully. Applications with thoughtful, specific and experience-based answers will have a better chance of progressing to the interview stage.