Digital Marketing Executive

Digital Marketing ExecutiveCompany: JDRSM Enterprises Private Limited

Job Location: Ghaziabad, Uttar Pradesh

Job Type: Full-Time | Work From Office

Minimum Experience: 1 Year

Qualification: Graduate (Any Discipline)

Job DescriptionJDRSM Enterprises Pvt. Ltd. is looking for a skilled, creative and result-oriented Digital Marketing Executive to manage digital marketing campaigns, improve online visibility, generate qualified leads and handle multiple client projects.

The ideal candidate should have practical experience in SEO, social media marketing, Google Ads, Meta Ads and digital marketing analytics.

1. Key ResponsibilitiesSearch Engine Optimization (SEO)
2. 
   

• Execute on-page, off-page and technical SEO activities.
• Conduct keyword research, competitor analysis and website audits.
• Build quality backlinks and improve website rankings.
• Optimize website content, meta tags and landing pages.
• Monitor SEO performance using Google Search Console and GA4.

1. Social Media Marketing (SMM)
2. 
   

• Manage Facebook, Instagram, LinkedIn and other social media accounts.
• Develop monthly content calendars and posting schedules.
• Coordinate social media creatives, reels and promotional content.
• Improve audience engagement, reach and brand awareness.

1. Google Ads & Meta Ads
2. 
   

• Create and manage Google Search, Display and Performance Max campaigns.
• Run Facebook and Instagram advertising campaigns.
• Perform audience targeting, keyword selection and budget optimization.
• Monitor CPC, CTR, CPL, CPA and conversion performance.
• Optimize campaigns to improve lead quality and ROI.

1. Lead Generation & Marketing
2. 
   

• Develop strategies to generate qualified business leads.
• Optimize landing pages and lead generation forms.
• Execute email marketing and remarketing campaigns.
• Track conversions and campaign effectiveness.

1. Client Management & Reporting
2. 
   

• Independently handle multiple digital marketing projects.
• Prepare daily work updates and monthly performance reports.
• Coordinate with clients regarding campaign requirements and progress.
• Ensure timely execution of assigned tasks and marketing deliverables.

1. AI Tools & Marketing Automation
2. 
   

• Use ChatGPT, Canva and other AI-powered marketing tools.
• Research new digital marketing strategies and industry trends.
• Improve campaign efficiency through automation and AI-based tools.
• Required SkillsMinimum 1 year of hands-on experience in digital marketing.
• Strong knowledge of on-page, off-page and technical SEO.
• Practical experience in Google Ads and Meta Ads.
• Experience managing Facebook, Instagram and LinkedIn pages.
• Working knowledge of Google Analytics 4 and Google Search Console.
• Familiarity with Google Tag Manager, SEMrush, Ahrefs or similar tools.
• Basic understanding of WordPress, HTML and website optimization.
• Ability to conduct keyword research and competitor analysis.
• Knowledge of Canva and basic creative content development.
• Understanding of lead generation, conversion tracking and campaign optimization.
• Good written and verbal communication skills.
• Ability to manage multiple projects and meet deadlines.
• Preferred QualificationsGraduate from a recognized university.
• Minimum 1 year of relevant professional experience.
• Previous experience in a digital marketing agency preferred.
• Google Ads, Meta or SEO certifications will be an added advantage.
• Candidates with proven lead generation and campaign performance results will be preferred.
• What We OfferOpportunity to work on multiple brands and client projects.
• Practical exposure to SEO, social media, paid advertising and AI tools.
• Professional learning and career growth opportunities.
• Performance-oriented and collaborative work environment.
• Competitive salary based on experience and skills.