Field Sales Executive

Job Title -Field Sales Executive

Department -Sales & Business Development

Reporting To Mumbai Head Office

Location -Jodhpur

Employment Type Full-time

Experience Minimum 2+ years

Qualification 12th Pass; Degree is a plus

Working Days Monday–Saturday

Working Hours 11:00 AM–7:00 PM

Weekly Off Sunday

Joining Immediate

CTC ₹2.2–3.0 LPA, based on experience

Incentives Yes — incentive structure will be announced separately

Other Benefits Travel Allowance

Transport Requirement 2-wheeler and valid driving licence required

Technology Requirement Smartphone required

About Rudhransh Overseas

Rudhransh Overseas is a dry fruit import and distribution business serving customers across India.

About the Role

The Field Sales Executive will be responsible for acquiring new customers and growing sales in the assigned territory. The

role involves identifying prospective wholesale and retail customers, conducting regular field visits, presenting Rudhransh

Overseas products, converting prospects into customers and generating repeat orders from existing customers.

Key Responsibilities

1. Market Coverage & Lead Generation

• Identify potential wholesale markets, mandis and dry fruit retail outlets in the assigned territory.

• Map the market and identify potential customers based on outlet size, product range and buying potential.

• Approach new prospects through regular field visits, local market networking and references.

• Introduce Rudhransh Overseas products and understand customer requirements.

• Maintain complete and updated lead information in the CRM.

2. Customer Acquisition & Order Conversion

• Conduct in-person meetings and visits with prospective customers.

• Present digital and printed product catalogs and explain the product range, pricing and key USPs.

• Understand customer requirements and recommend suitable products.

• Handle customer objections and negotiate within approved company guidelines.

• Follow up with prospects and convert enquiries into first orders.

3. Existing Customer Management & Sales Growth

• Maintain regular contact and visits with existing customers.

• Follow up for repeat orders based on customer requirements and buying patterns.

• Introduce relevant products and additional catalog items.

• Identify upselling and cross-selling opportunities.

• Reconnect with inactive customers and identify fresh requirements.

• Capture customer feedback, complaints and market requirements and coordinate internally for resolution.

4. CRM & Sales Reporting

• Update leads, customer visits, discussions, requirements and follow-ups in the CRM.

• Record customer conversations and next follow-up dates.

• Keep lead and customer status updated in the CRM.

• Share pending follow-ups and important customer or market information with the reporting manager.

• Submit required daily, weekly and monthly sales reports.

Key Performance Expectations

• Achieve the monthly sales target assigned by management.

• Generate the required number of qualified leads and new customers in the assigned territory.

• Maintain regular follow-up with prospects and existing customers.

• Grow repeat orders and sales value from existing customers.

• Maintain accurate and timely CRM updates.

• Ensure systematic coverage of the assigned markets and customer base.

Candidate Profile

Experience: Minimum 2+ years of experience in field sales.

Education: 12th Pass minimum qualification; a degree is an added advantage.

Industry Experience: Experience in FMCG, food products, dry fruits, wholesale, retail or related sales will be preferred.

Market Knowledge: Good knowledge of the local wholesale and retail market.

Communication: Confident communication and customer-handling skills.

Field Mobility: Comfortable with regular field travel and market visits.

Transport: Must own/use a 2-wheeler and possess a valid driving licence.

Technology: Must have a smartphone and be comfortable using CRM and basic digital tools.

Personal Attributes: Strong follow-up, negotiation and relationship-building skills; target-oriented and willing to take

ownership of the assigned territory.

Key Skills & Competencies

• Field sales and prospecting

• Customer communication and relationship building

• Product presentation and selling

• Negotiation and objection handling

• Follow-up discipline

• CRM usage and basic reporting

• Territory planning and market coverage

• Target orientation and persistence

What We Expect From You

• Take ownership of the assigned territory and customer pipeline.

• Spend productive time in the market and consistently create new business opportunities.

• Build strong and professional relationships with customers.

• Follow up consistently and avoid unattended opportunities.

• Maintain discipline in CRM updates, reporting and customer commitments.

• Contribute actively to the growth of Rudhransh Overseas in the assigned market.

Compensation & Benefits

CTC: ₹2.2–3.0 LPA, based on experience

Incentives: Yes — incentive structure will be announced separately

Travel Allowance: Provided

Employment Type: Full-time

Joining: Immediate

Working Conditions

Location: Jodhpur

Working Days: Monday–Saturday

Working Hours: 11:00 AM–7:00 PM

Weekly Off: Sunday

Reporting: Mumbai Head Office