Relationship Manager

The Relationship Manager (RM) is the primary point of contact between the broking firm and its clients. The role involves acquiring new clients, building long-term relationships, advising on investment products, and growing the firm's business through brokerage, assets under management, and cross-selling.

Client acquisition

• Generate leads through networking, referrals, corporate tie-ups, seminars, and digital channels.
• Open trading and demat accounts and complete KYC and onboarding formalities.
• Meet monthly and quarterly targets for new clients and business volumes.

Relationship management

• Serve as the single point of contact for assigned clients (retail, HNI, or institutional).
• Understand each client's financial goals, risk appetite, and investment horizon.
• Maintain regular contact through calls, meetings, and portfolio reviews to retain and grow the client base.

Advisory and sales

• Recommend suitable products such as equities, derivatives, mutual funds, IPOs, bonds, PMS, insurance, and commodities or currency, based on client profile.
• Share research reports, market updates, and trade ideas from the research team.
• Cross-sell and upsell the firm's products and services.

Client servicing

• Resolve queries and complaints related to trading, settlements, funds, and statements promptly.
• Guide clients on platform usage (web, mobile app, and trading terminals).
• Brokerage revenue generated
• Client assets and net new money brought in
• Client retention and activity rate
• Cross-sell ratio
• Compliance adherence and client satisfaction scores