Digital Marketing Specialist (SEO, PPC & Paid Media Expert

Hindalson Technology Private Limited
Lalbagh, Lucknow
₹6,000 - ₹14,000 monthly*

Fixed

₹6,000 - ₹12,000

Average Incentives*

₹2,000

Earning Potential

₹14,000

Work from OfficeWork from Office
Full TimeFull Time
Any experienceAny experience
Basic EnglishBasic English

Job Description

Hindalson Technology Pvt Ltd is looking for a result-driven, expert Digital Marketing Specialist to head our organic and paid marketing campaigns. If you have a proven track record of ranking websites on Google, reducing CPC, and maximizing ROI across all paid marketing channels, we want you on our team!


Key Responsibilities:


SEO (Search Engine Optimization): Execute complete on-page and off-page SEO strategies, conduct in-depth keyword research, build high-quality backlinks, and fix technical site issues to drive organic traffic.


PPC & Paid Ads: Plan, build, and optimize high-converting campaigns across Google Ads (Search, Display, Shopping), Meta Ads (Facebook & Instagram), and LinkedIn Ads.


Performance Tracking: Monitor daily ad spend, adjust bidding strategies, manage budgets effectively, and lower Acquisition Costs (CPA/CAC).


Analytics & Reporting: Analyze website traffic metrics using Google Analytics, Search Console, Ahrefs, or Semrush, and present clear performance reports. [1, 2]



Requirements & Skills:


Experience: Minimum 2+ years of hands-on experience in both SEO and Paid Media management.


Tools Knowledge: Mastery over Google Ads Manager, Meta Ads Manager, Google Analytics (GA4), Search Console, and SEO tools like SEMrush or Ahrefs.


Qualifications: Graduate in any stream (Degrees in Marketing, IT, or related fields are a plus).


Skills: Strong analytical thinking, excellent English communication, and copy-writing skills for ad text. [1, 2]


Benefits:

  • Competitive fixed monthly salary.
  • Great workspace culture with rapid career growth opportunities.
  • Performance-based bonuses and incentives.


Job role

Work location
Work locationBurlington Arcade, Vidhan Sabha Marg, Lalbagh, Lucknow, Uttar Pradesh, India
Department
DepartmentMarketing / Brand / Digital Marketing
Role / Category
Role / CategoryDigital Marketing
Employment type
Employment typeFull Time
Shift
ShiftDay Shift

Job requirements

Experience
ExperienceAny experience
Education
EducationGraduate
English level
English levelBasic English
Gender
GenderAny gender

About company

Name
NameHindalson Technology Private Limited
Address
AddressBurlington Arcade, Vidhan Sabha Marg, Lalbagh, Lucknow, Uttar Pradesh, India
Job posted by Hindalson Technology Private Limited

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You can expect a minimum salary of 6,000 INR and can go up to 14,000 INR. The salary offered will depend on your skills, experience and performance in the interview.

The candidate should have completed Graduate degree and people who have 0 to 31 years are eligible to apply for this job. You can apply for more jobs in Lucknow to get hired quickly.

The candidate should have Basic English skills and sound communication skills for this job.

Both Male and Female candidates can apply for this job.

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