Sales Executive - Car Accessories

Job Role Overview

• Primary Goal: Maximize accessory revenue per vehicle, convert showroom walk-ins or leads into sales, and achieve monthly targets. [1, 2, 3, 4]
• Work Environment: Car dealerships, OEM showrooms, auto accessory stores, or wholesale/distributor offices. [1]
• Reporting To: Accessories Manager, Dealership Sales Manager, or Store Manager. [1]

Key Responsibilities

• Customer Consultation & Pitching:
• Understand customer requirements and recommend suitable genuine or aftermarket accessories (e.g., seat covers, mats, infotainment/Android players, dashcams, LED lights, alloy wheels, and safety fitments).
• Time the sales pitch during new car booking or delivery stages to boost add-on revenue. [1, 2, 3]
• Sales & Order Processing:
• Generate quotes, handle counter/phone/email inquiries, and process sales transactions accurately.
• Convert inbound or digital leads (such as from social media ads or walk-ins) into confirmed sales. [1, 2, 3, 4]
• Coordination & Installation:
• Coordinate with the workshop or accessory fitting team to ensure items are installed properly before vehicle delivery.
• Track stock availability with the stores department and maintain clean product displays. [1, 2, 3, 4]
• Relationship & Target Management:
• Build rapport with retail buyers or B2B trade partners (dealers/distributors).
• Follow up post-purchase for feedback, repeat business, or future upgrades.
• Track sales metrics, maintain customer databases, and submit regular performance reports to management. [1, 2, 3, 4]