Sales & Marketing Executive

B2B Sales & Business Development ExecutiveLocation: Mumbai

Company: The Yarn Story

Experience: 5 years

The Yarn Story is a premium accessories and gifting brand offering shawls, stoles, scarves, cashmere, men’s accessories and premium gifting solutions.

We are looking for a driven B2B Sales & Business Development Executive to grow our corporate, gifting and institutional business.

• Key ResponsibilitiesResearch and identify potential B2B customers and relevant decision-makers.
• Build and maintain a strong database of prospective customers.
• Generate leads through calls, emails, LinkedIn, referrals, exhibitions and other channels.
• Reach out to prospects and schedule client meetings.
• Personally meet clients, understand their requirements and present relevant products and gifting solutions.
• Share catalogues, samples, presentations and quotations.
• Follow up consistently with prospects and existing customers.
• Negotiate commercials and close orders.
• Maintain all leads, meetings, quotations and follow-ups accurately in the CRM.
• Manage the complete sales pipeline from first contact to closure.
• Build long-term relationships with customers and generate repeat business.
• Reactivate previous and dormant customers.
• Coordinate internally to ensure smooth execution of confirmed orders.
• Achieve monthly and quarterly sales targets.

Target CustomersCorporates, corporate gifting companies, wedding planners, hotels & hospitality groups, retailers, designers, event & marketing agencies, luxury brands and other relevant B2B customers.

• What We're Looking For 5 years of experience in B2B sales / business development.
• Strong communication and presentation skills.
• Confident in face-to-face client meetings.
• Strong prospecting, follow-up, negotiation and closing skills.
• Comfortable with cold calling and new customer acquisition.
• Organised and disciplined with CRM and sales follow-ups.
• Ability to build and maintain long-term client relationships.
• Self-driven and comfortable working towards sales targets.
• Good written and spoken English.

Experience in corporate gifting, fashion, textiles, luxury, lifestyle, hospitality or premium products would be an advantage.

Role ObjectiveThis is a full-cycle B2B sales role. You will be responsible for:

Finding prospects → Reaching decision-makers → Getting meetings → Presenting products → Sending quotations → Following up → Negotiating → Closing orders → Building repeat business.

We are looking for someone who can actively create new business, not just manage incoming enquiries.