Digital Marketing Intern

Digital marketing and lead generation

• Plan and run campaigns on Google Ads, LinkedIn, Facebook/Instagram and YouTube to reach dealers, distributors, EPC contractors and OEM buyers.
• Manage and improve our websites (inoxpumps.co.in) for SEO, speed and lead conversion.
• Run email outreach and prospecting through tools like Apollo.io, and use WhatsApp Business for marketing campaigns.
• Manage our presence on B2B portals such as IndiaMART, TradeIndia and Alibaba, and handle the enquiries that come from them.
• Support export marketing in target countries, including content in other languages (French and Arabic) where needed.

AI-powered content and automation

• Use AI tools (ChatGPT, Claude, Gemini, Canva AI, Midjourney or similar) to create product content, brochures, blogs, social posts and ad copy.
• Produce AI-assisted product videos, explainer animations and short-form reels for YouTube and social media.
• Set up marketing automation, AI chatbots for website and WhatsApp enquiries, and CRM workflows.
• Use AI for keyword research, competitor analysis and market research for new export countries.

Analytics and reporting

• Track campaign performance with Google Analytics, Search Console and ad dashboards.
• Prepare monthly reports on leads, cost per lead, website traffic and ROI.
• Keep testing new AI tools and suggest the ones that would help the business.

Brand and trade support

• Keep our brand consistent across all channels, including the Inox and Novanox brands.
• Prepare digital material for trade shows and exhibitions, such as catalogues, presentations and product videos.

Requirements

• Graduate in Marketing, Mass Media, IT or a related field. An MBA or digital marketing certification is a plus.
• Hands-on experience with SEO, SEM, social media marketing and email marketing.
• Practical, demonstrable use of generative AI tools for content, design, video and automation (please share a portfolio).
• Working knowledge of WordPress or other website CMS, Canva or Adobe tools, and Google Analytics.
• Good written and spoken English. Hindi or Marathi is an advantage, and French or Arabic is a bonus.
• Self-driven, data-minded, and able to work independently in a manufacturing setup.

Preferred

• Experience marketing industrial products (pumps, motors, valves, engineering goods).
• Experience with export or international B2B lead generation.
• Basic understanding of technical specifications so you can write accurate product content.

What We Offer

• Competitive salary based on experience, plus performance incentives
• The chance to build the digital presence of a growing export-oriented manufacturer
• Exposure to international markets and trade exhibitions
• A free hand to try out the latest AI marketing tools