Business Development Executive

Key Responsibilities

A. Student Counselling & Course Promotion

• Connect with prospective students, working professionals and graduates interested in pursuing online degree programs.
• Understand their educational background, career goals and academic requirements.
• Explain available UG and PG programs, including Online MBA, BBA, BCA, MCA, B.Com, M.Com and other relevant degrees.
• Provide information about university recognition, course structure, duration, eligibility, specialisations and examination patterns.
• Explain the benefits of online education, including flexibility and career advancement opportunities.

B. Sales & Admission Conversion

• Promote online degree programs offered by partner universities.
• Conduct effective counselling and sales conversations to convert prospective students into enrolled candidates.
• Explain university fee structures, payment options, instalment facilities and admission procedures accurately.
• Handle student objections related to fees, university credibility, course selection and online learning.
• Achieve assigned monthly admission and revenue targets.

C. Lead Management & Follow-ups

• Connect with leads generated through digital marketing, website enquiries, campaigns and other sources.
• Follow up consistently with interested students through calls, WhatsApp and emails.
• Maintain a healthy sales pipeline and ensure timely follow-ups.
• Update lead status, counselling notes and admission progress in CRM.

D. Admission & Documentation Coordination

• Guide students through the complete admission process.
• Assist students with application forms and required documentation.
• Coordinate with the admission and operations teams for application verification and enrolment confirmation.
• Follow up on pending documents and fee payments.

E. Relationship Management

• Build trust and maintain professional relationships with prospective students.
• Provide accurate information and ensure transparent communication throughout the admission journey.
• Maintain a positive student experience and support smooth onboarding.

F. Reporting & Target Achievement

• Achieve daily, weekly and monthly sales targets.
• Maintain daily call reports, lead updates, follow-up records and conversion reports.
• Monitor lead conversion ratios and revenue performance.
• Share regular performance updates with the reporting manager.

Eligibility Criteria

• Graduate in any discipline.
• 0–3 years of experience in Inside Sales, Education Sales, EdTech Sales, Telecalling or Business Development.
• Freshers with excellent communication and convincing skills can apply.
• Experience in selling online degree programs or university admission counselling will be an added advantage.
• Basic understanding of UG and PG education programs is preferred.

Required Skills

• Excellent verbal communication and interpersonal skills.
• Strong sales, convincing and negotiation abilities.
• Ability to understand student requirements and recommend suitable programs.
• Strong objection-handling and follow-up skills.
• Target-oriented and self-motivated approach.
• Basic knowledge of MS Excel, Google Sheets and CRM software.
• Ability to manage multiple leads and close admissions effectively.