E-Commerce Executive

• Core ResponsibilitiesStore & Catalog Management:
• Upload, update, and manage product listings on Shopify, WooCommerce, or marketplace channels.
• Write clear, brand-aligned product descriptions, size guides, fabric details, and styling notes.
• Manage inventory levels across platforms to avoid stockouts or overselling during peak launches.
• Order Fulfillment & Logistics:
• Track daily inbound orders from placement to dispatch.
• Coordinate with courier partners (e.g., Shiprocket, Delhivery, Blue Dart) for smooth pick-ups, tracking updates, and transit issue resolution.
• Handle returns, exchanges, and reverse logistics in line with the brand's policy.
• Customer Support & Engagement:
• Respond to buyer inquiries via WhatsApp Business, Instagram DM, email, and live chat regarding sizing, delivery timelines, and order tracking.
• Gather customer feedback to identify repeat quality or sizing issues.
• Promotions & Merchandising:
• Set up discount codes, bundles, seasonal sale banners, and collection pages.
• Coordinate with the social media or performance marketing team to ensure landing pages match active ad campaigns.
• Reporting & Analytics:
• Monitor daily/weekly KPIs: conversion rates, average order value (AOV), return-to-origin (RTO) rates, and top-selling SKUs.
• Generate weekly sales and inventory movement reports.

1. Key Skills & RequirementsCategorySkillsPlatformsShopify (preferred for D2C apparel), WooCommerce, Meta Commerce ManagerLogistics ToolsShiprocket, Pickrr, or standard courier aggregator dashboardsAnalytics & TechGoogle Analytics, MS Excel/Google Sheets (VLOOKUP, Pivot Tables), basic Canva/Photoshop for quick image resizingDomain KnowledgeBasic understanding of garment sizing, ethnic/contemporary apparel fabrics, and standard fashion retail terminologyStandard Interview Preparation / Key Focus AreasRTO Minimization: Strategies for reducing Return-to-Origin rates on Cash-on-Delivery (COD) orders (e.g., automated WhatsApp verification, address confirmation).
2. Launch Execution: Experience setting up flash sales, limited-drop collections, and handling traffic surges without catalog errors.
3. Customer Delight: Handling dissatisfied customers over delays or fit issues while preserving brand loyalty.

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