Social Media Executive

Job Description – Social Media Executive

 Company Overview

Dhanshri Infrabulls Pvt. Ltd. is a growing real estate company focused on property marketing, sales, and real estate consultancy. We are looking for a creative and proactive Social Media Executive to strengthen our digital presence and create engaging content for the company.

Position Details

* Position: Social Media Executive

* Company: Dhanshri Infrabulls Pvt. Ltd.

* Industry: Real Estate

* Location: Caps Town Colony, Pigdamber, Rau, Indore

* Working Hours: 10:00 AM to 7:00 PM

* Salary: ₹15,000 – ₹22,000 per month

* Employment Type: Full-Time

Job Summary

The Social Media Executive will be responsible for managing the company's social media platforms, creating engaging content, shooting and editing videos and Reels, covering company events and property-related activities, and ensuring timely publication of content.

Key Responsibilities

 Social Media Management

* Manage the company's social media platforms, including **Instagram, Facebook, YouTube, LinkedIn, and other relevant platforms**.

* Create and maintain a weekly/monthly content calendar.

* Plan, schedule, and publish posts, Reels, Stories, and videos.

* Monitor comments, messages, and audience interactions.

* Maintain consistency in the company's brand image and communication.

Content Creation & Video Production

* Conceptualize, shoot, edit, and publish engaging **Reels, short-form videos, and promotional content**.

* Shoot and cover company events, celebrations, employee activities, property launches, site visits, and client visits.

* Capture high-quality photos and videos for social media.

* Edit videos with suitable music, transitions, captions, graphics, subtitles, and branding elements.

* Ensure important event content is edited and published on the same day whenever required.

* Create content suitable for Instagram Reels, YouTube Shorts, Facebook, and other platforms.

### Content & Copywriting

* Develop creative ideas and concepts for social media content.

* Write engaging captions, hooks, scripts, headlines, and promotional content.

* Create content related to real estate projects, properties, locations, amenities, offers, and company activities.

* Research and use relevant trending topics, audio, hashtags, and content formats.

Real Estate Content & Marketing

* Coordinate with the Sales, Marketing, and Management teams for content requirements.

* Visit project sites for photography and video shoots when required.

* Create property walkthroughs, project highlights, customer testimonials, and site-visit videos.

* Highlight project USPs, locations, amenities, investment opportunities, and other key features.

* Support the marketing team through engaging social media content.

 Required Skills & Competencies

* Good knowledge of Instagram, Facebook, YouTube, and LinkedIn.

* Strong understanding of Reels, Stories, YouTube Shorts, and current social media trends.

* Good video shooting and editing skills.

* Knowledge of Canva, CapCut, VN, Premiere Pro, Filmora, or similar tools.

* Good content writing and communication skills.

* Creative mindset with a good visual sense.

* Basic photography and videography skills.

* Ability to work within deadlines and manage multiple content requirements.

 Qualifications & Experience

* Graduate preferred.

* 1–3 years of relevant experience in Social Media Management, Content Creation, Digital Marketing, or Video Production preferred.