Sales Executive

1. Job Purpose

To generate new business and increase sales of office furniture by developing new customers, dealers, architects, interior designers, corporates, institutions, and other potential business accounts through regular field visits and follow-ups.

• 2. Key ResponsibilitiesA. Business DevelopmentIdentify and develop new customers in the assigned territory.
• Generate leads through market visits, references, cold calling, and networking.
• Visit corporate offices, commercial establishments, institutions, dealers, architects and interior designers.
• Develop new dealer and distributor relationships.
• Achieve monthly and yearly sales targets.
• B. Customer ManagementUnderstand customer requirements and recommend suitable furniture solutions.
• Prepare quotations and coordinate with the internal team for pricing and product details.
• Follow up regularly on quotations, samples, orders and payments.
• Maintain strong relationships with existing customers.
• Handle customer queries and coordinate for resolution of complaints.
• C. Market DevelopmentRegularly visit the assigned market and identify new business opportunities.
• Study competitor products, pricing and market activities.
• Collect information about upcoming projects and furniture requirements.
• Develop relationships with architects, interior designers, builders, contractors and project consultants.
• Identify government, institutional and corporate opportunities wherever applicable.
• D. Sales Follow-upMaintain a daily record of leads and customer visits.
• Follow up on all pending quotations and enquiries.
• Convert enquiries into confirmed orders.
• Coordinate with production, dispatch and accounts teams until order completion and payment collection.

E. ReportingThe Field Sales Executive must submit:

• Daily customer visit report
• Daily lead/enquiry report
• Quotation follow-up report
• Weekly sales pipeline
• Monthly sales achievement report
• Competitor and market feedback
• 3. Key Performance Indicators (KPIs)Monthly sales target achievement
• Number of new customers acquired
• Number of productive customer visits
• Number of new leads generated
• Quotation-to-order conversion ratio
• New dealer/architect/interior designer accounts developed
• Outstanding payment follow-up
• Customer retention and repeat business
• 4. Required SkillsGood communication and negotiation skills
• Strong sales and convincing ability
• Good knowledge of the local market
• Ability to build long-term customer relationships
• Basic knowledge of MS Excel and WhatsApp
• Ability to prepare and follow up on quotations
• Target-oriented and self-motivated
• Willingness to travel extensively within the assigned territory

5. Qualification & ExperienceQualification: Graduate preferred.

Experience: 1-5 years of field sales experience, preferably in:

• Office furniture
• Modular furniture
• Interior products
• Building materials
• B2B sales
• Corporate/institutional sales

Freshers with excellent communication and sales skills may also be considered.