Sales & Marketing Executive

Key ResponsibilitiesSales & Business Development

• Lead Generation & Prospecting: Identify and reach out to potential clients—including architects, contractors, corporate buyers, and retail customers—through field visits, calls, and referrals.
• Client Meetings & Presentations: Conduct product pitches, share technical catalogues/samples, and understand project requirements to recommend tailored solutions.
• Quotations & Closures: Prepare commercial quotes, negotiate pricing and payment terms within approved margins, and close sales orders.
• Account Management: Maintain strong post-sale relationships with key trade partners and repeat buyers to ensure ongoing orders and timely payment collection.

Marketing & Brand Promotion

• Local & Trade Marketing: Plan and execute dealer meets, architect/contractor engagement events, product launches, and local promotional activities.
• Digital & Online Presence: Coordinate social media updates, WhatsApp Business broadcasts, Google Business Profile listings, and basic digital ad campaigns to drive inbound inquiries.
• Collateral & Merchandising: Manage printed catalogues, sample kits, showroom branding, and promotional giveaways to ensure consistent brand presentation.
• Market Intelligence: Track competitor pricing, new product trends, and customer feedback to inform sales strategy and inventory planning.
• Qualifications & SkillsEducation: Bachelor’s degree in Business, Marketing, Commerce, or a related field (MBA/PGDM is a plus, though strong field experience is equally valued).
• Experience: 2–5 years in B2B/B2C sales and marketing (experience in building materials, interiors, industrial supplies, or commercial distribution is preferred).
• Communication & Negotiation: Strong interpersonal, presentation, and negotiation skills in Hindi and English.
• Technical & Digital Literacy: Proficient in MS Excel, PowerPoint, CRM tools, WhatsApp Business, and familiar with basic digital marketing tools (Google Ads, Meta Business Suite, or Canva).
• Mobility: Willingness to travel locally for client visits, site checks, and dealer meetings (valid two-wheeler/four-wheeler driving licence preferred).
• Key Performance Indicators (KPIs)Monthly and quarterly sales revenue against targets
• Number of new B2B/trade accounts onboarded
• Qualified inbound and outbound leads generated per month
• Conversion rate from quotations submitted to orders closed
• Engagement and inquiry growth from local/digital marketing campaigns