Digital Marketing Executive

Job Description – Digital Marketing Executive Position: Digital Marketing Executive Department: Marketing Employment Type: Full-Time Location: Mahim Job Summary We are looking for a creative and result-oriented Digital Marketing Executive to manage online marketing activities, improve brand visibility, generate leads, and increase website and social media engagement. Key Responsibilities • Plan and execute digital marketing campaigns across various online platforms. • Manage social media accounts, including LinkedIn, Instagram, Facebook, and other relevant platforms. • Create engaging social media posts, captions, creatives, and promotional content. • Handle SEO activities to improve website rankings on search engines. • Manage Google Ads and social media advertising campaigns. • Monitor website traffic, campaign performance, and lead generation activities. • Conduct keyword research, competitor analysis, and market research. • Prepare digital marketing reports and track campaign KPIs. • Coordinate with graphic designers, content writers, and internal teams. • Support email marketing, online promotions, and brand awareness initiatives. Required Skills • Knowledge of SEO, SEM, and social media marketing. • Hands-on experience with Google Ads and Meta Ads. • Familiarity with Google Analytics, Google Search Console, and keyword research tools. • Good content writing and communication skills. • Knowledge of Canva or other creative design tools. • Analytical thinking and problem-solving skills. • Ability to manage multiple campaigns and meet deadlines. Preferred Candidate Profile • Candidates with practical experience in digital marketing campaigns. • Understanding of lead generation and online customer acquisition. • Creative, proactive, and willing to learn new digital marketing trends.