Business Development Associate (Inside Sales & Demos)

Job Title: Business Development Associate (Inside Sales & Demos)

Company: FirstConnection – AI & Career Technology

Location: Sector 63, Noida (Work from office)

Experience: 0–2 years (freshers with strong communication welcome)

Employment Type: Full-time

About FirstConnection

FirstConnection is an AI company building India’s hiring, employability and career-readiness platform. We connect students, colleges and recruiters through AI-led skill assessments, mock interviews and verified employability scores. We are a DPIIT Recognized Startup working with colleges and hiring partners across India.

About the Role

You will be the first voice many students, colleges and clients hear from FirstConnection. You will run product demos, manage the follow-up pipeline, and guide students from first interest to enrolment. You will work directly with the founder and see your impact in the numbers every week.

Key Responsibilities

• Demos. Deliver product demos to colleges, training institutes and corporate clients, online. Tailor each demo to the audience: TPO, management or HR.
• Follow-ups. Follow up on every lead by call, WhatsApp and email within agreed timelines until it closes or is disqualified.
• Student conversion. Talk to students and help them understand their career readiness and which FirstConnection programme fits them. Convert enquiries into qualified leads and enrolments.
• Campus coordination. Coordinate with students and college coordinators during readiness audits, workshops and campus drives.
• CRM hygiene. Keep the CRM (Zoho) updated daily with lead stages, call notes, next actions and outcomes.
• Pipeline reporting. Share a daily activity report and a weekly pipeline summary with the founder.
• Feedback loop. Pass on objections, feature requests and questions from students and clients so we can improve the product and pitch.

Requirements

• Graduate in any discipline. An MBA/BBA in Marketing or HR is a plus.
• Excellent spoken English and Hindi; clear and confident on calls and in front of a room.
• Comfortable presenting software on a screen share (Google Meet or Zoom).
• Organised, disciplined with follow-ups, and comfortable working to weekly targets.
• Familiarity with a CRM, Excel or Google Sheets, and WhatsApp Business.
• Interest in EdTech, careers or AI is a strong plus.

Good to Have

• Experience in EdTech sales, admissions counselling or college outreach.
• Experience talking to TPOs, HR teams or institute owners.

What We Offer

• Fixed salary plus performance incentives on conversions.
• Direct exposure to founder-level strategy in an early-stage AI company.
• Fast growth into a Business Development Manager or Partnerships role for strong performers.
• Hands-on training in consultative selling and product demos.

How to Apply

Send your resume to hello@firstconnection.in with the subject line “BDA – [Your Name]”.