Business Development Executive (BDE)

About Evanik Networks

Evanik Networks is an ecommerce technology and solutions company helping online sellers simplify and manage their marketplace business across platforms such as Amazon, Flipkart, Meesho, Myntra and other leading marketplaces.

Our solutions help sellers improve their marketplace operations through reconciliation, accounting, profitability analysis, order and returns management, claims, inventory management and business intelligence.

We are looking for a Sales Executive who is energetic, target-oriented and passionate about selling technology solutions to ecommerce businesses.

Role Overview

As a Sales Executive, you will be responsible for identifying potential customers, understanding their business requirements, presenting the right Evanik solution and converting qualified prospects into customers.

The role requires a combination of lead generation, consultative selling, product understanding, relationship building, follow-ups and closing skills.

You will be expected to understand the customer's business problem first and then position Evanik's solution as a business enabler rather than simply selling a product.

Key Responsibilities

1. Lead Generation & Prospecting

• Identify and research potential customers, particularly ecommerce sellers and businesses operating across marketplaces.
• Generate new business through calling, WhatsApp, email, LinkedIn and other relevant channels.
• Qualify leads based on their business size, marketplace presence, requirements and potential.
• Maintain a healthy sales pipeline and ensure consistent prospecting activity.
• Develop new opportunities from both inbound and outbound leads.

2. Consultative Sales

• Understand the customer's business, marketplace operations and pain points.
• Identify challenges related to reconciliation, accounting, profitability, marketplace operations, claims and reporting.
• Recommend relevant Evanik/Zobrx solutions based on the customer's requirements.
• Conduct product presentations and demos effectively.
• Clearly communicate the business value, benefits and ROI of the solution.
• Handle customer questions and objections confidently.

3. Follow-up & Conversion

• Maintain disciplined and timely follow-ups with prospects.
• Build relationships with decision-makers and key stakeholders.
• Track every opportunity from initial contact to closure.
• Understand the reason behind delayed or lost opportunities and work on recovery strategies.
• Negotiate commercially within approved guidelines and drive opportunities towards closure.
• Ensure smooth handover of converted customers to the Customer Success/Account Management team.

4. Sales Target & Pipeline Management

• Achieve monthly and quarterly sales targets.
• Maintain a strong and healthy sales pipeline.
• Ensure adequate pipeline coverage to consistently achieve targets.
• Track lead conversion, demo conversion and closure ratios.
• Maintain accurate and updated information in CRM/sales trackers.
• Participate actively in sales reviews and performance discussions.

5. Customer Relationship Building

• Build professional relationships with prospects and customers.
• Understand customer expectations before closing the sale to ensure better customer experience after onboarding.
• Coordinate with internal teams to ensure commitments made during the sales process are clearly communicated.
• Identify opportunities for additional products, modules or services where relevant.

6. Market & Product Knowledge

• Develop strong knowledge of Evanik's products, features and use cases.
• Stay updated on ecommerce marketplace trends and seller challenges.
• Understand competitors and effectively communicate Evanik's differentiation.
• Continuously improve product knowledge and sales pitch through training and customer interactions.

Key Skills & Competencies

• Excellent communication and interpersonal skills
• Strong sales and negotiation skills
• Target-oriented and result-driven approach
• Strong follow-up and closure ability
• Consultative selling mindset
• Ability to understand and identify customer pain points
• Good objection handling skills
• Strong relationship-building abilities
• Confident presentation and demo skills
• Good listening and questioning skills
• Ability to work independently and manage multiple opportunities
• Strong ownership and accountability
• Comfortable working in a fast-paced, target-driven environment

What We Are Looking For

The ideal candidate is someone who:

• Is hungry to achieve and exceed targets.
• Does not give up easily after the first “no”.
• Understands that good sales starts with listening to the customer.
• Can identify the real business problem behind a customer's requirement.
• Is confident enough to initiate conversations with business owners and decision-makers.
• Has strong follow-up discipline.
• Can convert conversations into meaningful sales opportunities.
• Takes ownership of the complete sales cycle.
• Is motivated by performance, learning and growth.
• Can sell through value and problem-solving, rather than price alone.

Key Performance Indicators (KPIs)

Performance will be measured on:

• Monthly / Quarterly Revenue Achievement
• New Customer Acquisition
• Lead-to-Demo Conversion
• Average Deal Value
• Pipeline Value & Coverage
• Follow-up & Activity Discipline
• Lead Response Time
• Customer Quality / Retention of New Accounts

Preferred Experience

• 2–4 years of experience in B2B Sales, SaaS Sales, Inside Sales, Business Development or Client Acquisition.
• Experience selling SaaS, ecommerce technology or business software will be an advantage.
• Experience dealing with business owners, ecommerce sellers or SMEs is preferred.