Chief Operations Officer

About the RoleWe are looking for an experienced and results-driven Chief Operating Officer (COO) to lead and manage the day-to-day operations of our advertising and media company.

The COO will be responsible for converting the company's strategic vision into effective operational plans, ensuring smooth execution of advertising and media campaigns, improving business processes, managing teams, strengthening client relationships, and driving sustainable revenue and profitability.

The ideal candidate should have strong leadership skills, excellent commercial understanding, and hands-on experience in advertising, media, marketing, branding, digital media, outdoor advertising, or related industries.

• Key Responsibilities1. Business & Operations ManagementOversee the company's day-to-day business operations and ensure efficient execution across all departments.
• Develop and implement operational strategies aligned with the company's business objectives.
• Establish systems, processes, SOPs, and performance standards to improve operational efficiency.
• Monitor workflow, productivity, quality, timelines, and resource utilization.
• Identify operational challenges and implement effective solutions.
• 2. Advertising & Media OperationsOversee planning and execution of advertising and media campaigns across relevant platforms.
• Coordinate with creative, media planning, production, sales, digital, and account-management teams.
• Ensure campaigns are delivered on time, within budget, and according to client requirements.
• Monitor campaign performance, quality, and delivery standards.
• Develop and maintain relationships with media vendors, publishers, production houses, outdoor media owners, digital platforms, and other partners.
• 3. Sales & Revenue GrowthWork closely with the sales and business development teams to achieve revenue and profitability targets.
• Identify new business opportunities, markets, clients, and revenue streams.
• Participate in major client negotiations and strategic business proposals.
• Develop strategies to increase client retention, repeat business, and account value.
• Monitor sales pipelines, conversion rates, revenue forecasts, and business performance.
• 4. Financial & Commercial ManagementWork with the finance team to monitor budgets, costs, margins, cash flow, and profitability.
• Ensure projects and campaigns remain commercially viable.
• Review quotations, contracts, vendor costs, and major commercial agreements.
• Implement cost-control measures without compromising service quality.
• Track operational and financial KPIs and take corrective action where required.
• 5. Team Leadership & People ManagementLead, mentor, and motivate cross-functional teams.
• Define roles, responsibilities, targets, and performance expectations.
• Develop a high-performance and accountable work culture.
• Support recruitment, training, succession planning, and employee development.
• Conduct regular performance reviews and ensure departmental objectives are aligned with company goals.
• 6. Client & Stakeholder ManagementBuild and maintain strong relationships with key clients and strategic partners.
• Act as a senior escalation point for important client issues.
• Ensure high standards of client service and satisfaction.
• Represent the company in important meetings, negotiations, presentations, and industry events.
• 7. Strategy & Business DevelopmentWork with the CEO/Managing Director to develop and execute the company's growth strategy.
• Analyze market trends, competitor activity, emerging media channels, and changing customer requirements.
• Explore opportunities in digital advertising, social media, content marketing, outdoor media, events, branding, and integrated marketing solutions.
• Support expansion into new markets, services, and geographic territories.
• 8. Performance & ReportingEstablish and monitor KPIs for departments and senior managers.
• Prepare regular operational and business-performance reports for the CEO/Board.
• Use data and business analytics to identify opportunities for improvement.
• Ensure accountability for targets, budgets, timelines, and service quality.

Key Performance Indicators (KPIs)The COO will be evaluated on:

• Revenue growth
• Gross margin and profitability
• Operational efficiency
• Client retention and satisfaction
• New business development
• Campaign/project delivery timelines
• Cost optimization
• Team productivity and performance
• Vendor and partner management
• Achievement of company strategic objectives
• Required QualificationsBachelor's degree in Business Administration, Marketing, Advertising, Media, Management, or a related field.
• MBA or equivalent management qualification is preferred.
• 10+ years of relevant professional experience, preferably with significant experience in advertising, media, marketing, or a related industry.
• Previous experience in a senior leadership or operational management position.
• Strong understanding of advertising and media business models.
• Demonstrated experience managing teams, budgets, clients, vendors, and business operations.
• Key SkillsStrategic leadership
• Business operations management
• Advertising & media industry knowledge
• Sales and business development
• Financial and commercial acumen
• Client relationship management
• Negotiation skills
• Team leadership
• Problem-solving and decision-making
• Project and campaign management
• Performance management
• Excellent communication and presentation skills
• Strong analytical and organizational abilities

Personal AttributesThe ideal candidate should be:

• A strong and decisive leader
• Highly organized and process-oriented
• Commercially focused and results-driven
• Proactive and solution-oriented
• Comfortable working in a fast-paced environment
• Strong in communication and negotiation
• Capable of managing multiple teams and priorities
• Passionate about advertising, media, marketing, and business growth