Meta & Google Ads Expert

Position: Google Ads & Meta Ads Specialist

Experience: 1 Year

Location: Jaipur, Rajasthan

Employment Type: Full-Time

Job Overview:

We are looking for a skilled Marketing Specialist who can plan, execute, and manage paid advertising campaigns across Google Ads and Meta Ads (Facebook & Instagram). The ideal candidate should have hands-on experience in generating quality leads, driving website traffic, increasing brand visibility, and optimizing ad performance.

Key Responsibilities:

• Plan, create, and manage Google Ads and Meta Ads campaigns.
• Run lead generation, sales, traffic, and brand awareness campaigns.
• Conduct keyword research and audience targeting.
• Manage campaign budgets and optimize ad spend for better ROI.
• Monitor campaign performance, CPL, CPC, CTR, CPA, and ROAS.
• Set up and manage Meta Pixel, Google Analytics 4, and conversion tracking.
• Perform A/B testing of ad creatives, copies, and audiences.
• Prepare weekly and monthly campaign performance reports.
• Identify opportunities to improve leads, conversions, and overall campaign performance.

Required Skills:

• Hands-on experience with Google Ads and Meta Ads Manager.
• Strong understanding of performance marketing and paid advertising.
• Knowledge of Google Analytics 4 and conversion tracking.
• Experience in lead generation and e-commerce campaigns.
• Good analytical and problem-solving skills.
• Ability to manage multiple client campaigns simultaneously.