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Rashtrapati Bhavan

Moti Nagar

Create and manage daily social media content across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
Develop social media campaigns aligned with business goals.
Monitor trends and competitor activities.
Analyze performance metrics and prepare reports.
Engage with followers and respond to comments/messages promptly.
Conduct keyword research and implement SEO best practices.
Write and optimize website/blog content for ranking.
Perform on-page and off-page SEO activities.
Track analytics and prepare SEO reports.
Collaborate with developers and designers to improve website performance.



Navdrishti Business Innovations

I.I.T.Main Gate

Gen.A.K.Vaidya Marg Junction


Role Overview


The Digital Marketing & Social Media Specialist will be responsible for planning, executing, and optimizing all digital marketing campaigns across platforms to drive brand awareness, online engagement, and conversion. The ideal candidate should be creative, data-driven, and capable of translating brand strategy into effective digital communication that aligns with business goals.




Key Responsibilities



1. Digital Marketing Campaigns


Develop and manage multi-channel digital campaigns across Google Ads, Meta (Facebook/Instagram), YouTube, LinkedIn, and influencer networks.
Optimize campaign performance using A/B testing, audience segmentation, and conversion tracking.
Manage paid and organic growth strategies to increase traffic, leads, and ROI.
Analyze analytics reports (Google Analytics, Meta Insights, etc.) to measure effectiveness and recommend improvements.




2. Social Media Management


Develop a monthly content calendar aligned with marketing goals and seasonal campaigns.
Create engaging and visually consistent posts, stories, and reels across Instagram, Facebook, YouTube, and LinkedIn.
Monitor audience engagement, respond to messages and comments, and build brand community.
Collaborate with designers, photographers, and video editors to ensure high-quality creative output.




3. Brand Communication & Content


Craft compelling copy and campaigns reflecting the brand’s tone and luxury positioning.
Manage influencer collaborations, partnerships, and digital PR activities.
Coordinate with the creative team to ensure all content reflects consistent branding.
Stay ahead of trends, hashtags, and platform updates to keep the brand presence modern and dynamic.




4. SEO & Website Optimization


Implement SEO best practices (on-page/off-page) to improve search rankings and organic reach.
Collaborate with developers for website UX/UI enhancements, page speed, and analytics tracking.
Manage blog or e-commerce content for keyword relevance and audience retention.




5. Reporting & Analytics


Prepare weekly and monthly reports covering KPIs such as impressions, CTR, engagement rate, CAC, and ROAS.
Provide actionable insights and recommendations for marketing strategy optimization.
Manage digital budgets and ensure cost-effective ad performance.






Key Skills & Competencies

Proven experience (3–5 years) in digital marketing or social media roles, preferably in luxury, beauty, lifestyle, or e-commerce.
Proficiency in Meta Ads Manager, Google Ads, Google Analytics, SEO tools (Ahrefs/Semrush), and social scheduling tools 




Sourjya B Mohanty

Manager, Digital Engagement Analytics (L09)Job Description:RoleTitle:Manager, Digital Engagement Analytics (L09) Company Overview: Synchrony (NYSE: SYF) is a premier consumer financial services company delivering one of the industry’s most complete digitally enabled product suites. Our experience, expertise and scale encompass a broad spectrum of industries including digital, health and wellness, retail, telecommunications, home, auto, outdoors, pet and more.<ul><li>We have recently been ranked #2 among India’s Best Companies to Work for by Great Place to Work. We were among the Top 50 India’s Best Workplaces in Building a Culture of Innovation by All by GPTW and Top 25 among Best Workplaces in BFSI by GPTW. We have also been recognized by Ambition Box Employee Choice Awards among the Top 20 Mid-Sized Companies, ranked #3 among Top Rated Companies for Women, and Top-Rated Financial Services Companies.</li><li>We offer Flexibility and Choice for all employees and provide best-in-class employee benefits and programs that cater to work-life integration and overall well-being.</li><li>We provide career advancement and upskilling opportunities, focusing on Advancing Diverse Talent to take up leadership roles.</li></ul>Organizational Overview:Our Analytics organization comprises of data analysts who focus on enabling strategies to enhance customer and partner experience and optimize business performance through data management and development of full stackdescriptive to prescriptive analytics solutions using cutting edge technologies thereby enabling business growth.Role Summary/Purpose:Manager, Digital Engagement Analytics role is a part of India Analytics Hub (IAH). Our Analytics team comprises of data analysts who focus on improving customer/product/digital/ journey experience etc. and growth by providing full stack descriptive to prescriptive analytics via cutting edge technologies to support business objectives.The role will deliver on business and organizational priorities, working in close collaboration with US Analytics and IAH teams, solving problems with solutions that are powered by data and analytics. The role includes providing strategic thought leadership in optimizing and scaling up current deliveries and building analytics roadmap. The model candidate must be a thought leader, hands on problem solver and deliver actionable insights for the business.Key Responsibilities:<ul><li>Independently work In Customer Engagement Analytics team to solve for enterprise level Initiatives and solutions to increase Digital Adoption Rate</li><li>Understand requirements and deliver on ad hoc requests whenever required</li><li>Partner with onsite Stakeholders and various process owners in marketing, technology and digital teams to plan and implement strategic priorities.</li><li>Responsible for effective communication, project deliverables, adhering to expected timelines, accuracy &amp; compliance with meticulous project management.</li><li>Mentor team members on analytical, technical and functional skills</li></ul>Required Skills &amp; Knowledge:<ul><li>2 to 4 Years of working experience in Analytics domain and 1+ years of experience in SAS or SQL.</li><li>Excellent oral and written communication skills with ability to collaborate, articulate and present solutions cutting across functional/agile teams in a simple yet compelling manner.</li><li>Minimum 1+ years of experience in Data visualizations tools such as Tableau to drive insights.</li></ul>Desired Skills &amp; Knowledge:<ul><li>2 to 4 years of analytics experience in Financial Services Industry</li><li>Ability to engage with technical and non-technical audiences with empathy and ensure needs/asks are effectively translated into technical requirements and followed upon.</li></ul>Eligibility Criteria:BS or MS in Statistics, Economics, Mathematics, or another quantitative field with 2 to 4 years of hands-on Analytics experience (Distance learning not valid) or in lieu of a degree with 4 to 6 years of experienceWork Timings: This role qualifies for Enhanced Flexibility and Choice offered in Synchrony India and will require the incumbent to be available between 06:00 AM Eastern Time – 11:30 AM Eastern Time (timings are anchored to US Eastern hours and will adjust twice a year locally). This window is for meetings with India and US teams. The remaining hours will be flexible for the employee to choose. Exceptions may apply periodically due to business needs. Please discuss this with the hiring manager for more details.For Internal Applicants:<ul><li>Understand the criteria or mandatory skills required for the role, before applying</li><li>Inform your manager and HRM before applying for any role on Workday</li><li>Ensure that your professional profile is updated (fields such as education, prior experience, other skills) and it is mandatory to upload your updated resume (Word or PDF format)</li><li>Must not be any corrective action plan (Formal/Final Formal) or PIP</li><li>L4 to L7 Employees who have completed 12 months in the organization and 12 months in their current role and level are eligible.</li><li>L8+ Employees who have completed 18 months in the organization and 12 months in their current role and level are eligible.</li><li>L4+ Employees can apply</li></ul>Level / Grade : 9Job Family Group:Data Analytics<h4>Experience Level</h4>Mid Level

Synchrony

Social Media Marketing Manager with Livekeeping Technologies( Subsidiary of IndiaMART)Livekeeping is a leading mobile-first SaaS solution that brings Tally ERP data live on mobile, enabling business owners, accountants, and teams to access real-time accounting, receivables, and business insights anytime, anywhere.We serve thousands of MSMEs, accountants, and enterprises across India, empowering them to make faster decisions, improve cash flow, and enhance productivity.The Social Media Marketing Manager will be responsible for running and scaling paid campaigns, managing organic growth, and driving engagement across multiple platforms. Key responsibilities include planning, executing, and optimizing Meta ad campaigns, managing WhatsApp marketing campaigns, and developing social media strategies. The role involves influencer collaboration, creative content production, and tracking KPIs to provide actionable insights and recommendations.

Indiamart

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