Alokai/ Vue Storefront Frontend Lead

Alokai/ Vue Storefront Frontend Lead

Role: Frontend Lead Alokai

As an Alokai Frontend Lead, you will collaborate with Product and Delivery Managers to architect and build highly scalable, performant applications. This role demands strong leadership and development skills, including facilitating change, driving design excellence, upholding code quality standards, and striving for continuous improvement. You will play a key role in shaping the technology choices for the program and ensuring a world-class customer experience.

Technology Landscape & Experience

Required Expertise

• 10+ years of experience in implementing large-scale, multi-country, multi-language eCommerce B2C websites, with strong expertise in JavaScript and hands-on experience in React and Next.js.
• Proven ability to define frontend architecture and design, with experience integrating eCommerce as a backend engine.
• Leadership experience in Headless Commerce implementation projects across all SDLC phases.
• Strong knowledge of Composable Commerce Stacks and foundational understanding of platforms like Salesforce Commerce Cloud (SFCC) or Commercetools.

Key Responsibilities

• Lead, mentor, and guide a team of developers (onshore and offshore), providing technical and architectural guidance.
• Conduct code reviews to ensure high-quality, maintainable, and scalable code.
• Utilize Sonar for code quality analysis and maintain adherence to best practices.
• Deliver presentations, architectural blueprints, development policies, and documentation for technical solutions.
• Drive best practices for design, coding, environment setup, and data management.
• Translate business requirements into technical tasks, ensuring alignment with non-functional requirements like performance, security, and scalability.
• Partner with Product Managers, Business Stakeholders, and Analysts to understand and solutionize customer requirements and process flows.
• Oversee the technical delivery of custom development, integrations, and data migration.
• Build Proofs-of-Concept (POC) to demonstrate potential technical solutions.
• Establish development patterns, DevOps processes, and technical standards for teams.
• Manage application architecture artifacts and continuously rationalize and simplify the user experience.
• Troubleshoot and optimize for SEO, SSR, page performance, and accessibility (WCAG compliance).

Skills & Qualifications

• Expert knowledge of HTML5, CSS (including preprocessors like LESS/SASS), and frameworks like Tailwind CSS.
• Proficiency in JavaScript and TypeScript, with advanced knowledge of frameworks such as React and Next.js.
• In-depth understanding of headless architecture and platform-specific implementations (e.g., SFCC, Magento).
• Experience with headless CMS platforms like Builder.io or Contentful.
• Proficiency in code reviews, maintaining high standards of quality, and adherence to coding best practices.
• Familiarity with Sonar or similar tools for code quality, static analysis, and technical debt management.
• Knowledge of API integrations, asynchronous requests, and debugging tools for partial page updates.
• Strong grasp of command-line build utilities (e.g., npm, Webpack) and version control systems like Bitbucket.
• Expertise in delivering standard, compliant, and accessible solutions.
• Experience with SEO optimization, SSR, and page performance troubleshooting.
• Familiarity with common design patterns and development methodologies.
• Fluent in English with excellent communication and documentation skills.
• A strong eye for scope management, with sound judgment and a pragmatic approach to scope, budget, and timeline challenges.

Experience Level

Senior Level