Sales Associate

Job Title: Sales Executive / Sales Associate

Department: Retail Sales

Employment Type: Full-Time

Location: Store / Field, as applicable

Reporting To: Store Manager / Sales Manager

Job SummaryWe are looking for energetic, customer-focused and target-oriented Sales Executives to join Lenskart. The role involves understanding customers' eyewear requirements, recommending suitable frames and lenses, delivering an excellent customer experience and achieving individual and store sales targets.

• Key ResponsibilitiesWelcome customers and understand their eyewear needs and preferences.
• Recommend suitable frames, sunglasses, lenses and accessories based on customer requirements.
• Explain lens types, coatings, features, pricing and ongoing offers.
• Drive sales, conversion and average order value in line with assigned targets.
• Build strong customer relationships and provide personalized product recommendations.
• Handle customer queries, objections and concerns professionally.
• Assist with billing, digital payments, order processing and after-sales support.
• Maintain product displays, store hygiene, visual merchandising and inventory.
• Follow Lenskart's SOPs, sales processes and customer-service standards.
• Maintain accurate customer and sales records.
• Support store operations and other activities assigned by the Store Manager.
• Contribute to customer satisfaction and positive feedback/NPS.
• RequirementsMinimum qualification: 12th pass; graduates preferred.
• Prior experience in retail, sales, customer service or optical/fashion/lifestyle sales is preferred.
• Freshers may be considered for suitable roles.
• Good communication and active-listening skills.
• Strong customer-handling and sales-conversion ability.
• Basic knowledge of computers and digital transactions.
• Positive attitude, professional grooming and willingness to learn.
• Ability to work in rotational shifts, including weekends/holidays.
• Target-oriented, proactive and customer-focused approach.

Key SkillsCustomer Service | Retail Sales | Consultative Selling | Communication | Upselling | Cross-Selling | Lead Conversion | Product Knowledge | Relationship Building | Target Achievement