Digital Marketing Executive

We are looking for a result-driven Digital Marketing Executive who will be responsible for planning, executing, and managing digital campaigns, along with handling website design, development, and optimization. The candidate should have a strong understanding of online marketing strategies and hands-on experience in website management and improvement.

Key Responsibilities:

1. Digital Marketing

Plan and execute digital marketing campaigns across platforms (Google, Instagram, Facebook, YouTube, LinkedIn).

Manage paid ads (Google Ads & Meta Ads) to generate leads.

Handle SEO (On-page & Off-page) to improve website ranking.

Create and manage social media content (posts, reels, stories, shorts).

Monitor campaign performance and prepare weekly/monthly reports.

Generate qualified leads for interior design projects.2. Website Design, Development & Management

Design and maintain the company website with a strong focus on user experience (UX) and conversion.

Develop and manage website pages using CMS platforms like WordPress or similar.

Create landing pages for campaigns to improve lead generation.

Ensure website is fully responsive (mobile, tablet, desktop).Optimize website speed, performance, and technical SEO structure.

Implement and manage lead capture systems (forms, WhatsApp integration, call tracking).

Upload and update project portfolios, images, blogs, and service pages.

Coordinate with external developers for advanced features or custom requirements.

Perform basic troubleshooting and resolve website issues (layout, plugins, errors).

Ensure proper integration of tools like Google Analytics, Search Console, Meta Pixel, and conversion tracking.

Continuously improve website design based on user behavior and performance data.

3. Content & Branding

Create engaging content for website, blogs, and social media.

Maintain brand consistency across all platforms.

Work on YouTube SEO, thumbnails, and video optimization.

Coordinate for photoshoots and project documentation.

4. Lead Management & CRM

Track and manage leads from all digital platforms.

Coordinate with sales team for lead conversion.

Maintain lead database and follow-up status.

Skills Required

Knowledge of Digital Marketing tools (Google Ads, Meta Ads, SEO tools).

Hands-on experience in website design & development (WordPress or similar CMS).

Basic understanding of HTML, CSS (preferred).

Familiarity with Google Analytics, Search Console, and tracking tools.

Ability to create landing pages and optimize conversion funnels.

Creative thinking and content creation skills.

Basic graphic/video editing knowledge (Canva, CapCut, etc.).Strong communication and reporting skills.

Qualification

Bachelor’s degree in Marketing / Business / IT or related field preferred12th pass candidates with strong practical knowledge in digital marketing and website development can also apply

Digital Marketing certification will be an added advantage

Salary & Benefits

Salary: ₹18,000 – ₹30,000 per month (Based on experience)Performance-based incentives

Career growth opportunities

Working Details

Office Timing: 9:00 AM – 6:30 PM

Week Off: Tuesday

Performance KPIs

Number of qualified leads generated

Website traffic growth

Landing page conversion rate

Social media engagement & reach

Ad campaign ROI

Website performance, speed & updates