Business Development Executive (BDE)

1.Role Purpose

Magna Business Group is looking for a proactive and market-oriented Industrial Sales & Business Development Executive to develop the company's industrial business from Ujain, Madhya Pradesh

The candidate will identify and develop industrial customers across Ujjain and nearby industrial zones and build business across multiple engineering and industrial product categories

The role is focused on new customer development market mapping, industrial visits enquiry generation, sales conversion and relationship management. The candidate will work from Ujjain and be supported by the Faridabad Head Office.

2. Product & Business Responsibility

* Mechanical & Engineering: Industrial pipes/tubes, MS/SS/alloy steel, flanges/fittings, industrial valves, fasteners, bearings welding consumables, engineering components and fabrication/maintenance materials

* Electrical & Industrial: Electrical products, cables/wires, industrial electrical components, control/automation-related products and industrial consumables

* Project & Maintenance Supplies: MRO products, safety products, industrial consumables, hardware and other engineering requirements.

* Expertise in every product on Day 1 is not mandatory; ability and willingness to learn products, specifications and customer applications is essential.

3. Primary Responsibility = Market Development

Find the market. Find the customer. Create the enquiry. Develop the relationship. Convert the business.

* Identify industrial companies and potential customers

* Map industrial areas and manufacturing clusters.

* Identify Purchase, Procurement, Stores, Maintenance, Projects and Plant decision-makers,

* Visit factories, plants, projects and industrial establishments

. Understand purchasing patterns and recurring/ project requirements

* Generate new enquiries and develop new accounts from zero.

* Convert prospects into active customers and build repeat business.

4. Target Customer Segments

* Manufacturing and engineering industries

* Automobile and auto-component companies

* Fabrication companies

. Chemical and pharmaceutical industries

* Food processing and textile industries

◦ Cement, construction, power and utlity companies

* Infrastructure and EPC contractors

* Industrial contractors and plant maintenance companies

* OEMs, industrial MRO buyers and institutional/project customers.

5. Ujjain & Nearby Market Development

The candidate will develop Uijain as a local industrial sales base for Magna Business Group and cover commercially relevant nearby markets such as Ujjain, Dewas, Pithampur, Indore, Nagda, Ratlam, Mandsaur, Neemuch, Shajapur, Agar Malwa, Dhar and other locations based on business potential and management direction.

The candidate should continuously identify new industrial units, plant expansions, upcoming projects, new factories, EPC projects maintenance requirements and industrial contractors.

6. New Customer Acquisition & Field Sales

* Build a structured database of industrial prospects

. Initiate contact through telephone. email, Linkedln, WhatsApp and personal visits

* Arrange customer meetings and introduce Magna Business Group

* Understand requirements and develop trial/first orders

* Conduct regular factory and industrial-area yisits

* Perform cold calling, market surveys, procurement meetings and project visits.

* Maintain disciplined local and regional travel and follow-up

7. Enquiry & Sales Development

Prospecting - Contact -> Meeting -> Requirement Identification - Enquiry --> Quotation --> Follow-up -> Negotiation -> Order - Execution -> Repeat Business

* Generate qualified enquiries and understand specifications/quantities.

* Coordinate with Faridabad for sourcing and pricing.

* Follow up quotations and track commercial discussions.

* Coordinate order confirmation and smooth execution

* Develop repeat requirements and recurring business:

8. Virtual Coordination With Faridabad

Since the candidate will operate from Ujain, disciplined virtual coordination with the Faridabad office is mandatory.

* Provide daily sales activity updates.

* Share customer visit reports and enquiry status.

* Maintain prospect and sales pipeline updates

* Discuss quotations and commercial requirements

. Coordinate with procurement, accounts, warehouse/operations and logistics.

* Escalate important opportunities and customer issues to management.

* Daily reporting: Where visited - Whom met -> Requirement identified -> Enquiry generated -> Folow-up required -> Next action-> Expected business.

9. Sales MIS & CRM Discipline

* Maintain records of prospects, customer contacts, visits, enquiries, quotations, follow-ups and orders.

* Track lost opportunities, pending discussions, upcoming projects, customer potential and competitor information.

* Maintain a clear and updated sales pipeline at all times.

10. Candidate Profile

* Experience: 2-5 years in industrial sales, engineering products, B2B, MRO, technical sales, project sales or industrial trading

* Education: Graduate / Diploma; MBA Sales or Marketing preferred.

* Skills: B2B sales, lead generation, customer acquisition, relationship management, negotiation, market mapping, sales follow-up, basic technical understanding, MS Excel/CRM and strong communication.

* Mindset: Self-driven, field-oriented, persistent, customer-focused, commercially aware and capable of working independently from Ujfain.

11.KPI/KRA

* New industrial customers identified

* New decision-makers connected

* Customer visits conducted

* Qualified enquiries generated

* Quotations generated

* New accounts opened

* Sales order value and gross-margin contribution

' Repeat business and active cuslomer base

Sales pipeline value

. Market coverage and upcoming project opportunities

* Daily/weekly reporting discipline

12. First 90-Day Expectations

* Days 1-30 - Market Mapping: Learn Magna's portfolio and process; map Ujjain/nearby industrial areas; build prospect database; identify key industries and decision-makers

* Days 31-60 - Market Activation: Conduct regular visits:; develop procurement/plant contacts; generate qualified enquiries; build quotation pipeline; identify projects and plant requirements

* Days 61-90- Business Conversion: Convert qualified prospects; generate first orders; develop recurring requirements: establish a healthy sales pipeline and demonstrate measurable territory development.

13. Role Expectation

This position is designed to establish Magna Business Group's industrial presence in the Ujjain region. The candidate will have field independence while maintaining ciose daily virtual coordination with the Faridabad Head Office

Identify - Connect - Understand -> Develop T Quote _ Follow Up -> Convert -> Retain -> Grow

The successful candidate should become Magna's Industrial Business Developer for the U jain Region, rather than simply an order-taking salesperson.