Sales & Marketing Manager

Key Responsibilities

1.Sales Responsibilities

Identify and develop new business opportunities through distributors, retailers, salons, pharmacies, beauty stores, and online channels.

Generate leads and convert them into long-term customers.

Achieve monthly and quarterly sales targets.

Conduct regular market visits to meet customers and expand the distribution network.

Build and maintain strong relationships with existing clients.

Follow up on customer inquiries, quotations, orders, and payments.

Coordinate with the operations team to ensure timely order processing and deliveries.

Prepare daily, weekly, and monthly sales reports.

2.Marketing Responsibilities

Execute marketing campaigns to promote cosmetic products.

Coordinate promotional activities, product launches, exhibitions, and brand events.

Assist in creating marketing materials, brochures, banners, and promotional content.

Work with digital marketing agencies or internal teams to manage social media campaigns.

Conduct competitor analysis and market research to identify emerging trends.

Collect customer feedback and provide recommendations for product improvements.

Support branding initiatives to increase product visibility and customer engagement.

3.Business Development

Develop partnerships with beauty professionals, salons, influencers, and retail outlets.

Identify new markets and sales channels.

Maintain an updated database of prospective customers and business contacts.

Negotiate commercial terms with clients while maintaining profitability.

4.Customer Relationship Management

Ensure excellent customer service before and after sales.

Resolve customer complaints promptly and professionally.

Maintain high levels of customer satisfaction and retention.

5.Required Qualifications

Bachelor's degree in Marketing, Business Administration, Commerce, or a related field.

2–5 years of experience in sales and marketing, preferably in cosmetics, FMCG, skincare, beauty, or personal care products.

Freshers with excellent communication and sales skills may also apply.

6.Required Skills

Strong communication and interpersonal skills.

Excellent sales and negotiation abilities.

Knowledge of marketing strategies and branding.

Ability to work independently and achieve targets.

Good presentation and networking skills.

Proficiency in MS Office (Excel, Word, PowerPoint).

Basic knowledge of CRM software is an added advantage.

Willingness to travel for business development and client meetings.

7.Key Performance Indicators (KPIs)

Achievement of monthly and annual sales targets.

New customer acquisition.

Customer retention rate.

Market expansion and distributor onboarding.

Brand visibility and promotional campaign success.

Timely submission of sales and marketing reports.

8.Preferred Attributes

Passion for the beauty and cosmetics industry.

Entrepreneurial mindset with the ability to thrive in a startup environment.

Creative thinking and problem-solving skills.

Positive attitude, adaptability, and a strong willingness to learn.

9.Compensation & Benefits

Competitive salary.

Performance-based incentives.

Travel allowance (as applicable).

Career growth opportunities.

Training and professional development.

Opportunity to grow with a fast-growing cosmetic brand.