Performance Marketing
Obicas InfotechFixed
₹15,000 - ₹35,000
Earning Potential
₹35,000
Fixed
₹15,000 - ₹35,000
Earning Potential
₹35,000
Job Description
Job DescriptionPerformance Marketing ExecutiveJob Title: Performance Marketing Executive
Department: Digital Marketing
Location: Pune
Employment Type: Full-Time
Experience: 3+ Years
About the RoleWe are looking for a results-driven Performance Marketing Executive to plan, execute, optimize, and scale digital marketing campaigns across multiple platforms. The ideal candidate should have hands-on experience in paid advertising, lead generation, campaign optimization, analytics, and ROI-focused marketing.
- Key ResponsibilitiesPlan, execute, and optimize paid advertising campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn Ads, and YouTube Ads.
- Manage campaign budgets and maximize Return on Ad Spend (ROAS).
- Generate high-quality leads through paid marketing campaigns.
- Monitor campaign performance and optimize CPC, CPL, CPA, CTR, and conversions.
- Conduct keyword research and competitor analysis.
- Create landing page strategies to improve conversion rates.
- Set up and manage conversion tracking using Google Tag Manager, Google Analytics (GA4), and Meta Pixel.
- Prepare daily, weekly, and monthly performance reports.
- Perform A/B testing on ads, creatives, and landing pages.
- Collaborate with the creative team to develop compelling ad copies and creatives.
- Stay updated with the latest digital marketing trends and platform updates.
- Required SkillsGoogle Ads (Search, Display, Performance Max, YouTube)
- Meta Ads (Facebook & Instagram)
- LinkedIn Ads
- Google Analytics (GA4)
- Google Tag Manager
- Meta Pixel & Conversion API
- Keyword Research
- Campaign Budget Management
- Lead Generation
- Conversion Rate Optimization (CRO)
- A/B Testing
- Microsoft Excel / Google Sheets
- Basic SEO Knowledge
- Preferred QualificationsBachelor's Degree in Marketing, Business, IT, or related field.
- Google Ads Certification (Preferred)
- Meta Blueprint Certification (Preferred)
- Key Performance Indicators (KPIs)Cost Per Lead (CPL)
- Return on Ad Spend (ROAS)
- Cost Per Acquisition (CPA)
- Click Through Rate (CTR)
- Conversion Rate
- Lead Quality
- Campaign ROI
- Monthly Lead Targets
- What We OfferCompetitive Salary
- Performance-Based Incentives
- Career Growth Opportunities
- Hands-on Experience with Enterprise Campaigns
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Iraaya By Shreya Bafna PunamiyaYou can expect a minimum salary of 15,000 INR and can go up to 35,000 INR. The salary offered will depend on your skills, experience and performance in the interview.
The candidate should have completed Graduate degree and people who have 3 to 31 years are eligible to apply for this job. You can apply for more jobs in Pune to get hired quickly.
The candidate should have Good (Intermediate / Advanced) English skills and sound communication skills for this job.
Both Male and Female candidates can apply for this job.
No, it's not a work from home job and can't be done online. You can explore and apply for other work from home jobs in Pune at apna.
No work-related deposit needs to be made during your employment with the company.
Go to the apna app and apply for this job. Click on the apply button and call HR directly to schedule your interview.
The last date to apply for this job is 17 Jul 2026. For more details, download apna app and find Full Time jobs in Pune . Through apna, you can find jobs in 64 cities across India. Join NOW!