Sales Officer ( Field Sales)

  Sales Officer

Our Client: Our client is a venture-backed financial technology company revolutionizing how India saves, invests, and accesses credit through its most trusted asset — Gold. With a mission to empower millions of households to unlock the true value of their assets, the company is building innovative solutions that promote financial independence and security. Join a high-growth, mission-driven startup that offers immense learning, impact, and wealth-creation opportunities.

Job Title: Sales Officer

Location: Coimbatore

Education: Any Graduate

Experience: 1+years experience in Gold loan sales

About the Role: The individual will execute sales strategies, ensure regulatory compliance, and contribute to the region’s overall business performance. A keen understanding of gold loan processes and local market dynamics is essential. The role requires high energy, field mobility, and a strong customer-first approach. 

Key Responsibilities:

• Drive New Customer Acquisition - Proactively identify and onboard new clients for gold loan products through structured field engagements, strategic referral networks, and localized promotional campaigns. 
• Client Engagement & Product Presentation - Conduct in-person client consultations and deliver compelling product demonstrations to articulate the value proposition and generate incremental business. 
• Sales Strategy Execution - Implement targeted sales and marketing initiatives to catalyze business expansion within the designated territory, in alignment with organizational growth objectives. 
• Relationship Management & Service Excellence - Cultivate enduring customer relationships by ensuring seamless service delivery, timely support, and high levels of client satisfaction. 
• Operational & Compliance Adherence - Ensure full compliance with regulatory frameworks and internal standard operating procedures, particularly in documentation, verification, and process execution. 
• Gold Evaluation & Verification - Accurately assess gold ornaments for weight, purity, and karat value using calibrated tools and standardized testing protocols. 
• Market Intelligence & Product Knowledge -Remain continuously informed about prevailing gold loan policies, lending norms, industry best practices, and competitor offerings to stay ahead in the market. 
• Bank Relationship Management -Foster and maintain effective working relationships with partner banks, facilitating collaborative business development and joint customer engagement. 
• Balance Transfer Management -Oversee the end-to-end execution of gold loan balance transfers — from case initiation and fund disbursement to coordination with banking personnel and timely fund settlements. 

Requirement: 

• The ideal candidate is a motivated and result-oriented sales professional with 1–3 years of field experience, preferably in gold loans, financial services, NBFCs, or microfinance. 
• Candidates should possess strong communication and interpersonal skills, with the ability to build trust-based relationships in local markets. 
• A working knowledge of gold evaluation, KYC procedures, and loan documentation is highly desirable. 
• Local language fluency and a customer-centric mindset are essential for success in this role.
• Familiarity with local geography and the ability to travel extensively within assigned territory. (Bike & Driving License Mandatory) 

About Hireginie: Hireginie is a prominent talent search company specializing in connecting top talent with leading organizations. We are committed to excellence and offer customized recruitment solutions across industries, ensuring a seamless and transparent hiring process. Our mission is to empower both clients and candidates by matching the right talent with the right opportunities, fostering growth and success for all.