Sales & Marketing Executive

Sales Executive – CCTV, Surveillance & Safety Solutions

Company Overview

We are a fast-growing organization engaged in the supply, installation, maintenance, and AMC (Annual Maintenance Contract) services of CCTV surveillance systems, security solutions, access control systems, biometric systems, fire safety equipment, and related security products. We are looking for a dynamic and result-oriented Sales Executive to drive business growth and develop long-term customer relationships.

Position Details

Designation: Sales Executive / Business Development Executive

Department: Sales & Marketing

Location: [Faridabad,Haryana]

Reporting To: Director / Business Head

Employment Type: Full-Time

Experience Required: 1-5 Years (Preferred)

Industry Preference:

• CCTV & Surveillance
• Security Systems
• Fire & Safety Equipment
• Access Control Systems
• IT Networking
• Electrical Project Sales

Job Summary

The Sales Executive will be responsible for generating leads, developing new customers, conducting site visits, preparing quotations, closing sales, and achieving monthly sales targets for CCTV surveillance systems, safety products, and security services.

The candidate should have strong field sales capabilities and be able to build relationships with corporate clients, factories, warehouses, schools, hospitals, retail chains, residential societies, and government organizations.

Key Responsibilities

Business Development

• Identify and develop new business opportunities.
• Generate leads through field visits, cold calling, references, networking, and digital channels.
• Build and maintain a strong sales pipeline.
• Meet prospective customers and understand their security requirements.
• Conduct product presentations and demonstrations.

Sales Activities

• Promote CCTV systems, surveillance solutions, access control systems, fire safety products, and AMC services.
• Prepare commercial proposals and quotations.
• Negotiate pricing and commercial terms.
• Follow up on quotations and convert opportunities into orders.
• Achieve monthly, quarterly, and annual sales targets.

Customer Relationship Management

• Develop strong relationships with key customers.
• Ensure customer satisfaction during project execution.
• Coordinate with installation and service teams.
• Identify opportunities for repeat business and AMC contracts.

Site Surveys

• Visit customer locations for requirement gathering.
• Coordinate with technical teams for surveys and solution design.
• Assist in preparing technical-commercial proposals.

Market Intelligence

• Monitor competitors and market trends.
• Identify emerging opportunities in security and surveillance markets.
• Provide regular feedback to management.

Reporting

• Maintain daily visit reports.
• Update CRM or sales tracker.
• Submit weekly and monthly sales reports.
• Track inquiry-to-order conversion ratios.

Target Customer Segments

The candidate should actively target:

• Industrial Units & Factories
• Warehouses & Logistics Companies
• Schools & Educational Institutions
• Hospitals & Healthcare Facilities
• Hotels & Hospitality Businesses
• Residential Societies
• Commercial Buildings
• Retail Stores & Showrooms
• Banks & Financial Institutions
• Government Departments
• Construction & Infrastructure Projects

Required Skills

Sales Skills

• B2B Sales
• Business Development
• Lead Generation
• Negotiation Skills
• Customer Relationship Management
• Presentation Skills

Technical Knowledge (Preferred)

Basic understanding of:

• CCTV Systems
• IP Cameras
• NVR/DVR Systems
• Video Analytics
• Access Control Systems
• Biometric Attendance Systems
• Fire Alarm Systems
• Public Address Systems
• Networking Concepts

Educational Qualifications

Minimum Qualification:

• Graduate in any discipline

Preferred Qualification:

• BBA
• MBA (Marketing)
• Diploma/Graduate in Electronics, Electrical, IT, Networking, or Security Systems

Experience

Preferred

• 2-5 years of experience in:
• CCTV Sales
• Security Systems
• Fire Safety Equipment
• IT Infrastructure Sales
• Electrical Project Sales

Additional Advantage

• Existing network of corporate customers
• Experience handling tenders
• Knowledge of government procurement processes
• Experience selling AMC and service contracts