Area Sales Manager

Job Description

Marut is now looking for experienced agri-sales professionals who understand agri-mechanisation, dealer networks, farmer psychology, and rural territory growth. If you are an agri-mechanisation channel builder and have built dealer networks, handled rural territories, and driven primary & secondary sales, this role is for you.

Role Purpose: To expand Marut’s agri-drone sales and distribution network by building strong dealer partnerships, driving rural penetration, and increasing adoption of drone-based spraying solutions across assigned territories.

Key Responsibilities

1️⃣ Dealer & Channel Development

• Appoint and develop agri-equipment dealers and sub-dealers
• Strengthen relationships with existing tractor/farm equipment dealers
• Ensure dealer ROI and retail movement
• Expand distribution in high-potential agri-clusters

2️⃣ Territory Sales Execution

• Drive monthly primary & secondary sales targets
• Track retail billing and territory performance
• Identify high-demand crop zones for drone spraying

3️⃣ Farmer & Market Activation

• Conduct village-level demos and farmer meetings
• Organize field trials and awareness programs
• Educate dealers and farmers on drone spraying benefits
• Work closely with FPOs, agri-influencers, and local agri-networks

4️⃣ Revenue & Target Achievement

• Achieve assigned territory sales targets
• Monitor pipeline and lead conversions
• Support institutional and subsidy-based sales where applicable

5️⃣ Market Intelligence

• Track competitor activities (tractor, tillage, irrigation, drone brands)
• Identify new growth pockets
• Provide field feedback for product improvement

Knowledge and skill required

• 5–8 years of experience in Tractor / Farm Machinery / Irrigation / Crop Protection / agri-drones
• Strong dealer & sub-dealer network in assigned state
• Experience in rural market expansion
• Hands-on experience in village demos and farmer engagement
• Understanding of agri sales cycle and seasonal demand
• Exposure to subsidy-driven or institutional sales is an advantage
• Self-driven, field-oriented and target-focused

Qualifications

• Graduate (Agriculture / Engineering / Business preferred)
• MBA in Marketing (added advantage, not mandatory)
• Strong communication skills in local language of the region

Compensation

• Fixed Salary (Industry competitive)
• Attractive Performance Incentives linked to Sales target achievement
• Travel allowances as per company policy
• High performers will have fast-tracked growth opportunities into regional sales roles.

Why Join Marut?

• Be part of India’s fastest-growing agri-tech segment
• Drones are the next mechanization revolution after tractors
• Work in high-growth rural markets
• Opportunity to build your own territory from ground up

About Marut Drones

Marut Drones is India’s leading agri-drone manufacturer, driving the next wave of agricultural mechanization. Our spraying drones are transforming crop protection practices across India by improving efficiency, reducing labour dependency, and increasing farmer productivity. As agriculture evolves from tractors to precision spraying and smart farming, we are expanding aggressively across rural markets.

For More Details Visit - https://marutdrones.com/ & https://www.instagram.com/marutdrones