Sales and Marketing Executive

·       Conduct market research to identify customer needs, trends, and competitive landscape

·       Develop and execute marketing campaigns to generate leads and increase brand awareness

·       Create engaging content for social media, website, blogs, email campaigns and others

·       Optimize company’s own website, IndiaMart website, TradeIndia, and other platforms timely

·       Manage and optimize digital marketing activities, including SEO, SEM, and social media advertising

·       Coordinate with external agencies for design, printing, and other marketing collateral production

·       Collaborate with the sales team to align marketing efforts with their needs and provide necessary support

·       Measure and analyze marketing campaign performance, report on key metrics, and make data-driven recommendations for improvement to immediate supervisor

·       Prepare and deliver compelling presentations to showcase our products and services, effectively communicating the value proposition to potential customers

·       Coordinate, prepare, and actively participate in exhibitions and relevant business events to promote our products and services

·       In addition to these responsibilities, you may be assigned other tasks as and when needed